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Coffeefool

coffeefool.com
47/100
EcomScout

Coffeefool receives an EcomScout Rating of B+ (47/100), ranking #34,847 out of 730,091 Shopify stores we track. This Coffee Food & Beverage store attracts 414.3K visits per year with estimated revenue of $17.3K - $34.5K/mo. It offers 161 products at an average price of $19.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$17.3K - $34.5K/mo
Est. Traffic/mo
34.5K
Products
161
Top Market
US (100%)
Top Channel
organic (45%)
Trustpilot
3.5/5 (0)

Store Intelligence Summary

Traffic breakdown: organic 45%, paid 39%, direct 10%.

Product pricing: Average price of $19 (range: $17 – $20). Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $180/mo in paid search ($2.2K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 3.5/5. Good standing with customers.

Top markets: US (100%).

Best-selling product: Coffee Fool's Colombian Supremo 12oz ($18.45). Other top sellers include Coffee Fool's House French 10oz, Coffee Fool's Ethiopian Yirgacheffe 12oz, Coffee Fool's Organic Fair Trade Peruvian 12oz.

How is the EcomScout Rating calculated? The B+ grade (47/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Coffee Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$3.1M/mo
Total Stores
1,863
Avg Revenue
$2K/mo
Top 10% Threshold
$16K/mo

Competition Breakdown

37%
48%
12%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Coffee market generates $3M/month across 1,863 stores
  • 2% are enterprise stores (>$100K/mo) — achievable market
  • 85% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Coffee stores earn $16K+/month
  • This store outperforms 90% of Coffee competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
44.1%
Pages/Visit
4.1
Avg. Time on Site
1m 12s
Avg. Product Price
$19

Range: $17 - $20

Rating Breakdown

Traffic Growth80/100
Business Quality80/100
Revenue Performance44/100
Marketing Efficiency22/100

Traffic Sources

organic45.2%
paid39.1%
direct9.6%
social0.0%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$180

Google Ads estimate

Yearly Ad Budget

$2K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
coffee beansEasy29K$1.61$3.0K
good coffeeEasy2K$1.94$1.1K
coffee store online180$3.04$3
espresso roast coffeeEasy135$0.99$11
organic fair trade coffee subscription90--

Trustpilot Rating

3.5

0 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
100.0%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • High business quality and trust indicators

Weaknesses

  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

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Frequently Asked Questions About Coffeefool

Is Coffeefool a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Coffeefool is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Coffeefool safe to buy from? Is it a scam?

Coffeefool has a Trustpilot rating of 3.5/5 based on 0 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is B+ (47/100).

What is Coffeefool's EcomScout rating and what does it mean?

Coffeefool has an EcomScout rating of B+ (47/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Coffeefool generate?

Coffeefool receives approximately 414.3K visits per year with estimated monthly revenue of $17.3K - $34.5K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Coffeefool use?

We detected 5 Shopify apps on Coffeefool, including Feefo, Bold Subscriptions, Embed script and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Coffee store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Coffeefool. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Coffee store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Coffeefool Shopify store analysis • CoffeeFood & Beverage • Unlikely Dropshipper • Rating: B+

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