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52/100
EcomScout

Crocs receives an EcomScout Rating of A (52/100), ranking #24,070 out of 885,890 Shopify stores we track. This Footwear Fashion & Apparel store attracts 264.3K visits per year with estimated revenue of $21.4K - $46.3K/mo. It offers 639 products at an average price of CHF 58.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$21.4K - $46.3K/mo
Est. Traffic/mo
22.0K
Products
639
Top Market
CH (96%)
Top Channel
organic (51%)
Trustpilot
1.4/5 (1,755)

Store Intelligence Summary

Traffic breakdown: organic 51%, paid 22%, direct 19%, social 2%.

Product pricing: Average price of CHF 58 (range: CHF 45 – CHF 70) — ≈ $65 USD. Mid-range pricing strategy.

0

Customer trust: Trustpilot score 1.4/5 based on 1,755 reviews. Mixed reviews — potential service or quality concerns.

Top markets: CH (96%), FR (3%), US (2%).

Best-selling product: Classic Clog - Black (CHF 60). Other top sellers include Classic Clog - Navy, Classic Clog - Blue Bolt, Classic Clog - Army Green.

How is the EcomScout Rating calculated? The A grade (52/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Footwear Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$9.6M/mo
Total Stores
4,887
Avg Revenue
$2K/mo
Top 10% Threshold
$22K/mo

Competition Breakdown

28%
55%
12%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Footwear market generates $10M/month across 4,887 stores
  • 2% are enterprise stores (>$100K/mo) — achievable market
  • 83% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Footwear stores earn $22K+/month
  • This store outperforms 91% of Footwear competitors
  • Sneakers shows highest opportunity with $2,147 median revenue and medium competition
  • High average order value ($196) suggests premium positioning works well
  • 103 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
35.4%
Pages/Visit
8.0
Avg. Time on Site
3m 16s
Avg. Product Price
CHF 58

≈ $65 USD

Range: CHF 45 - CHF 70

Rating Breakdown

Business Quality80/100
Traffic Growth70/100
Trustpilot60/100
Revenue Performance46/100
Marketing Efficiency7/100

Traffic Sources

organic51.4%
paid22.3%
direct19.4%
social2.0%
referral0.0%

Marketing & Ad Spend

Top Paid Keywords

KeywordVolumeCPCCost/mo
shop crocs40--

Trustpilot Rating

1.4

1,755 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇨🇭Switzerland
95.7%
🇫🇷France
2.6%
🇺🇸United States
1.7%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Trending Footwear Products

Products gaining popularity in Footwear right now, based on Amazon & Google Trends data.

Mens Run Falcon 5

Mens Run Falcon 5

90
$44.97+192%
Women's 608 V5 Casual Comfort Cross Trainer

Women's 608 V5 Casual Comfort Cross Trainer

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$49.17+64%
Men's 608 V5 Casual Comfort Cross Trainer

Men's 608 V5 Casual Comfort Cross Trainer

89
$50.40+159%
Men's Military Tactical Work Boots Side Zipper Leather Motorcycle Combat Boots Trooper

Men's Military Tactical Work Boots Side Zipper Leather Motorcycle Combat Boots Trooper

85
$46.96+222%
See all trending Footwear products

Frequently Asked Questions About Crocs

Is Crocs a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Crocs is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Crocs safe to buy from? Is it a scam?

Crocs has a Trustpilot rating of 1.4/5 based on 1,755 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is A (52/100).

What is Crocs's EcomScout rating and what does it mean?

Crocs has an EcomScout rating of A (52/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Crocs generate?

Crocs receives approximately 264.3K visits per year with estimated monthly revenue of $21.4K - $46.3K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Crocs use?

We detected 5 Shopify apps on Crocs, including Klaviyo: Email Marketing & SMS, Shop, GemPages Landing Page Builder and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Footwear store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Crocs. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Footwear store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Crocs Shopify store analysis • FootwearFashion & Apparel • Unlikely Dropshipper • Rating: A

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