Curly Secret
curlysecret.comCurly Secret receives an EcomScout Rating of A (51/100), ranking #46,831 out of 1,192,792 Shopify stores we track. This Hair Care Beauty & Personal Care store attracts 215.8K visits per year with estimated revenue of $7.6K - $14.8K/mo. It offers 40 products at an average price of €16.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Product pricing: Average price of €16 (range: €9 – €30) — ≈ $18 USD. Budget-friendly positioning targeting volume sales.
0Customer trust: Trustpilot score 4.5/5 based on 110 reviews. Excellent reputation — customers rate this store highly.
Top markets: US (43%), NL (42%), BE (15%).
Best-selling product: Protein Shot Serum (€17.95). Other top sellers include Scrunching oil, Popping Curls Styling Gel, Protein Bomb Leave-in.
Hair Care Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Hair Care market generates $11M/month across 4,980 stores
- •5% are enterprise stores (>$100K/mo) — achievable market
- •77% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Hair Care stores earn $36K+/month
- •This store outperforms 94% of Hair Care competitors
- •Low average order value ($0) — consider bundling or upsells
- •234 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Hair Care
Best Selling Products
#1Moisturizing Protection Spray - UV-Blocker
€19.95≈ $22
#2Protein Shot Serum
€17.95≈ $20
#3Scrunching oil
€16.95≈ $18
#4Popping Curls Styling Gel
€9.95≈ $11
#5Protein Bomb Leave-in
€11.95≈ $13
#6Deep Cleansing Shampoo
€9.95≈ $11
#7Repairing Hair Mask
€22.95≈ $25
#8Volume Boost Hair Spray
€19.95≈ $22
#9Curl Boosting Activator
€10.95≈ $12
#10Shampoo bar
€15.95≈ $17
≈ $18 USD
Range: €9 - €30
Rating Breakdown
Traffic Sources
Trustpilot Rating
110 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- Excellent Trustpilot rating and review volume
Weaknesses
- Revenue performance needs improvement
- Marketing efficiency and ROI need improvement
Recommendations
- Focus on increasing AOV, improving conversion rates, and expanding product lines
- Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (9)
Pre-Order0
Trustpilot3.5Yotpo Reviews & UGC
Vitals4.9Klaviyo: Email Marketing & SMS
Loox Photo Reviews4.9
Frequently Bought Together4.9
Back in Stock4.9BlockSimilar Stores
View all →Trending Products to Sell
Top trending products across all categories right now, based on Amazon & Google Trends data.
Marc Anthony Grow Long, Detangling Leave-In Hair Conditioner Spray | Anti-Frizz Anti-Breakage Hair Care for Dry Damaged Hair & Split Ends - Biotin, Vitamin E, Caffeine & Ginseng - Sulfate Free
ArtNaturals Rosemary Oil for Hair Growth & Castor Oil Set, 4 oz, Women Men | Lightweight Scalp Treatment Formula, Includes Scalp Massager, Nourishes Hair & Helps Reduce Split Ends
K18 Leave-In Molecular Repair Hair Mask - Peptide Hair Treatment Mask for Bleach, Color, Chemical + Heat Damaged Strands - Immediate + Lasting Damage Reversal in 4 Minutes (0.5 Fl oz)
Miracle Curls: Shampoo, Conditioner, Deep Conditioner, Refresher Gel, Detangling Milk, Oil Treatment 6-Piece Set
Frequently Asked Questions About Curly Secret
Is Curly Secret a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Curly Secret is classified as "Likely Dropshipper". Indicators include: Uses dropshipping apps, Suspicious pricing patterns.
Is Curly Secret safe to buy from? Is it a scam?
Curly Secret has a Trustpilot rating of 4.5/5 based on 110 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is A (51/100).
What is Curly Secret's EcomScout rating and what does it mean?
Curly Secret has an EcomScout rating of A (51/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does Curly Secret generate?
Curly Secret receives approximately 215.8K visits per year with estimated monthly revenue of $7.6K - $14.8K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Curly Secret use?
We detected 9 Shopify apps on Curly Secret, including Pre-Order, Trustpilot, Yotpo Reviews & UGC and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Hair Care store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Curly Secret. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Hair Care store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.