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Custom Chic

customchic.co.uk
64/100
EcomScout

Custom Chic receives an EcomScout Rating of S (64/100), ranking #3,525 out of 341,315 Shopify stores we track. This Specialty Foods Food & Beverage store attracts 1.2M visits per year with estimated revenue of $70.1K - $140.2K/mo. It offers 2.5K+ products at an average price of $18.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$70.1K - $140.2K/mo
Est. Traffic/mo
103.8K
Products
2.5K+
Top Market
GB (49%)
Top Channel
direct (8%)
Trustpilot
4.2/5 (3,237)

Store Intelligence Summary

Traffic breakdown: direct 8%, referral 6%.

Product pricing: Average price of $18 (range: $17 – $20). Budget-friendly positioning targeting volume sales.

Customer trust: Trustpilot score 4.2/5 based on 3,237 reviews. Good standing with customers.

Top markets: GB (49%), VN (13%), US (11%).

Best-selling product: Personalised Daddy's Dream Team Football Trophy Beer Glass for Dad/Mum ($19.95). Other top sellers include Personalised Thank You Notebook Set for Teacher, Personalised Look At You Landing Our Mum Beer Glass for Dad.

How is the EcomScout Rating calculated? The S grade (64/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Specialty Foods Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$14.3M/mo
Total Stores
2,450
Avg Revenue
$6K/mo
Top 10% Threshold
$78K/mo

Competition Breakdown

20%
40%
25%
7%
8%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Specialty Foods market generates $14M/month across 2,450 stores
  • 8% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Specialty Foods stores earn $78K+/month
  • This store outperforms 93% of Specialty Foods competitors
  • Low average order value ($0) — consider bundling or upsells
  • 193 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
70.0%
Pages/Visit
2.5
Avg. Time on Site
1m 40s
Avg. Product Price
$18

Range: $17 - $20

Rating Breakdown

Traffic Growth90/100
Trustpilot90/100
Business Quality80/100
Revenue Performance54/100

Traffic Sources

direct8.3%
referral5.7%
organic0.0%
paid0.0%
social0.0%

Trustpilot Rating

4.2

3,237 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇬🇧United Kingdom
48.6%
🇻🇳Vietnam
12.5%
🇺🇸United States
11.3%
🇮🇳India
8.4%
🇵🇭Philippines
7.3%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Start building your keyword presence: invest in SEO content and consider PPC campaigns to establish visibility

Shopify Theme

Detecting theme...

Frequently Asked Questions About Custom Chic

Is Custom Chic a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Custom Chic is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Custom Chic safe to buy from? Is it a scam?

Custom Chic has a Trustpilot rating of 4.2/5 based on 3,237 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (64/100).

What is Custom Chic's EcomScout rating and what does it mean?

Custom Chic has an EcomScout rating of S (64/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Custom Chic generate?

Custom Chic receives approximately 1.2M visits per year with estimated monthly revenue of $70.1K - $140.2K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Custom Chic use?

We detected 4 Shopify apps on Custom Chic, including Trustpilot, Judge.me Product Reviews, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Specialty Foods store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Custom Chic. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Specialty Foods store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Custom Chic Shopify store analysis • Specialty FoodsFood & Beverage • Unlikely Dropshipper • Rating: S

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