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HomeBreadcrumb separatorStoresBreadcrumb separatorDan & Phil Shop
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Dan & Phil Shop homepage screenshot

Dan & Phil Shop

danandphilshop.com
S
61/100
EcomScout

Dan & Phil Shop receives an EcomScout Rating of S (61/100), ranking #16,182 out of 1,190,962 Shopify stores we track. This Merchandise Fashion & Apparel store attracts 1.2M visits per year with estimated revenue of $45.6K - $98.8K/mo. It offers 5 products at an average price of £25.

Analysis by EcomScout Research Team · How we calculate ratings

MerchandiseFashion & ApparelClothing & Accessories
Est. Revenue/mo
$45.6K - $98.8K/mo
Est. Traffic/mo
100.6K
Products
5
Top Market
US (38%)
Top Channel
direct (41%)
Trustpilot
4.1/5 (384)

Store Intelligence Summary

Traffic breakdown: direct 41%, organic 32%, social 17%, referral 3%.

Product pricing: Average price of £25 (range: £5 – £50) — ≈ $32 USD. Budget-friendly positioning targeting volume sales.

0

Customer trust: Trustpilot score 4.1/5 based on 384 reviews. Good standing with customers.

Top markets: US (38%), GB (18%), AU (14%).

Best-selling product: Dan and Phil Photocards - SEASON 2 (£10). Other top sellers include HARD LAUNCH Hoodie, HARD LAUNCH Tee, Terrible Cap.

How is the EcomScout Rating calculated? The S grade (61/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Merchandise Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$1.2M/mo
Total Stores
699
Avg Revenue
$2K/mo
Top 10% Threshold
$25K/mo

Competition Breakdown

37%
42%
15%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • •The Merchandise market generates $1M/month across 699 stores
  • •2% are enterprise stores (>$100K/mo) — achievable market
  • •79% of stores earn less than $10K/month — relatively low barrier to entry
  • •Top 10% of Merchandise stores earn $25K+/month
  • •This store outperforms 93% of Merchandise competitors
  • •Low average order value ($0) — consider bundling or upsells

Top Apps in Merchandise

Shop115%Block50%Pre-Order33%Klaviyo: Email Marketing & SMS15%

Best Selling Products

Dan and Phil Photocards - SEASON 2#1

Dan and Phil Photocards - SEASON 2

£10≈ $13

HARD LAUNCH Hoodie#2

HARD LAUNCH Hoodie

£40≈ $51

HARD LAUNCH Tee#3

HARD LAUNCH Tee

£20≈ $25

Terrible Cap#4

Terrible Cap

£5≈ $6.35

Terrible Influence Jacket + Signed Poster Bundle#5

Terrible Influence Jacket + Signed Poster Bundle

£50≈ $64

Analyzing...
Bounce Rate
38.8%
Pages/Visit
3.7
Avg. Time on Site
30s
Avg. Product Price
£25

≈ $32 USD

Range: £5 - £50

Rating Breakdown

Traffic Growth80/100
Business Quality80/100
Trustpilot80/100
Revenue Performance54/100
Marketing Efficiency7/100

Traffic Sources

direct41.4%
organic31.7%
social17.0%
referral3.4%
paid0.1%

Trustpilot Rating

4.1

384 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
38.2%
🇬🇧United Kingdom
17.6%
🇦🇺Australia
14.0%
🇧🇷Brazil
3.9%
🇳🇱Netherlands
3.1%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (1)

Shop

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ANYLUV Blue Light Glasses Men/Women, Blue Light Blocking Glasses, Computer Screen Blocker Eyes Protection Glasses

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Frequently Asked Questions About Dan & Phil Shop

Is Dan & Phil Shop a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Dan & Phil Shop is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Dan & Phil Shop safe to buy from? Is it a scam?

Dan & Phil Shop has a Trustpilot rating of 4.1/5 based on 384 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (61/100).

What is Dan & Phil Shop's EcomScout rating and what does it mean?

Dan & Phil Shop has an EcomScout rating of S (61/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Dan & Phil Shop generate?

Dan & Phil Shop receives approximately 1.2M visits per year with estimated monthly revenue of $45.6K - $98.8K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Dan & Phil Shop use?

We detected 1 Shopify apps on Dan & Phil Shop, including Shop.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Merchandise store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Dan & Phil Shop. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Merchandise store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Dan & Phil Shop Shopify store analysis • Merchandise • Fashion & Apparel • Unlikely Dropshipper • Rating: S

Last updated: August 9, 2026

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