Devon Wick Candle Co. Ltd
devonwick.comDevon Wick Candle Co. Ltd receives an EcomScout Rating of S (65/100), ranking #9,404 out of 1,198,178 Shopify stores we track. This Skincare Beauty & Personal Care store attracts 1.4M visits per year with estimated revenue of $22.4K - $43.5K/mo. It offers 339 products at an average price of £5.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: direct 45%, organic 19%, paid 12%, social 10%.
Product pricing: Average price of £5 (range: £4 – £30) — ≈ $6.72 USD. Budget-friendly positioning targeting volume sales.
Ad spend: Estimated $49/mo in paid search ($588/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 4.5/5 based on 6,206 reviews. Excellent reputation — customers rate this store highly.
Top markets: GB (64%), US (32%), IN (4%).
Best-selling product: The ULTIMATE Wax Melt Snap Bar 50 x Samples Box (£29.90). Other top sellers include Between The Sheets Snap Bar Wax Melts, Spring Awakening Snap Bar Wax Melts, Snow Pixie Snap Bar Wax Melts.
Skincare Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Skincare market generates $10M/month across 7,392 stores
- •1% are enterprise stores (>$100K/mo) — achievable market
- •90% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Skincare stores earn $11K+/month
- •This store outperforms 89% of Skincare competitors
- •Cleansers shows highest opportunity with $1,540 median revenue and medium competition
- •High average order value ($183) suggests premium positioning works well
- •102 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Skincare
Best Selling Products
#1The ULTIMATE Wax Melt Snap Bar 50 x Samples Box
£29.90≈ $38
#2Between The Sheets Snap Bar Wax Melts
£4≈ $5.08
#3Spring Awakening Snap Bar Wax Melts
£4≈ $5.08
#4Snow Pixie Snap Bar Wax Melts
£4≈ $5.08
#5Baby Powder Snap Bar Wax Melts
£4≈ $5.08
#6Martian Snap Bar Wax Melts
£4≈ $5.08
#7Opium Snap Bar Wax Melts
£4≈ $5.08
#8Millionaires' Snap Bar Wax Melts
£4≈ $5.08
#9Sleepy Dreams Snap Bar Wax Melts
£4≈ $5.08
#10Laundry Fairy Snap Bar Wax Melts
£4≈ $5.08
≈ $6.72 USD
Range: £4 - £30
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$49
Google Ads estimate
Yearly Ad Budget
$588
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| coffee wax meltsEasy | 190 | - | - |
| carpet freshener powderEasy | 180 | - | - |
| strong wax meltsEasy | 135 | - | - |
Trustpilot Rating
6,206 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- Excellent traffic and growth metrics
- High business quality and trust indicators
- Excellent Trustpilot rating and review volume
Weaknesses
- Marketing efficiency and ROI need improvement
Recommendations
- Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (12)
Judge.me Product Reviews5.0
Pre-Order0
Frequently Bought Together4.9
Bundle Builder4.9Sitemap0BlockSecomGrow
Trustpilot3.5
Back in Stock4.9Similar Stores
View all →Trending Skincare Products
Products gaining popularity in Skincare right now, based on Amazon & Google Trends data.
PanOxyl 10% Benzoyl Peroxide Acne Foaming Wash, Maximum Strength, Daily Acne-Fighting Face and Body Cleanser, Face Wash to Clear, Treat and Prevent Acne Pimples and Stubborn Breakouts, 5.5 Oz Tube
BIODANCE Bio-Collagen Real Deep Mask, Hydrating Overnight Hydrogel Face Mask, Pore Minimizing, Elasticity, Plumping, Travel Essentials & Self Care Gifts for Women, Korean Skin Care | 1.19oz(34g) x 4ea
eos Shea Better Body Lotion Vanilla Cashmere, 24-Hour Moisture Skin Care, Lightweight & Non-Greasy, Natural Shea, Vegan, Vanilla Body Lotion, 16 fl oz
Mighty Patch Hero Cosmetics Original Nighttime Acne Pimple Patches, 36 Ct | #1 Hydrocolloid Acne Patches, Shrinking Zits & Whiteheads in 1 Use, Spot Treatment, Pimple Stickers for Face
Frequently Asked Questions About Devon Wick Candle Co. Ltd
Is Devon Wick Candle Co. Ltd a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Devon Wick Candle Co. Ltd is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Devon Wick Candle Co. Ltd safe to buy from? Is it a scam?
Devon Wick Candle Co. Ltd has a Trustpilot rating of 4.5/5 based on 6,206 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (65/100).
What is Devon Wick Candle Co. Ltd's EcomScout rating and what does it mean?
Devon Wick Candle Co. Ltd has an EcomScout rating of S (65/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does Devon Wick Candle Co. Ltd generate?
Devon Wick Candle Co. Ltd receives approximately 1.4M visits per year with estimated monthly revenue of $22.4K - $43.5K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Devon Wick Candle Co. Ltd use?
We detected 12 Shopify apps on Devon Wick Candle Co. Ltd, including Shop, Klaviyo: Email Marketing & SMS, Judge.me Product Reviews and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Skincare store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Devon Wick Candle Co. Ltd. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Skincare store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.