Directcolors
directcolors.comDirectcolors receives an EcomScout Rating of A+ (55/100), ranking #32,347 out of 1,188,149 Shopify stores we track. This Apparel Fashion & Apparel store attracts 433.9K visits per year with estimated revenue of $40.0K - $86.8K/mo. It offers 71 products at an average price of $59.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: organic 52%, direct 21%, social 12%, referral 10%.
Product pricing: Average price of $59 (range: $19 – $163). Mid-range pricing strategy.
Ad spend: Estimated $3.0K/mo in paid search ($36.0K/yr). Lean ad budget — primarily relying on organic or social channels.
0Top markets: US (88%), CA (6%), GB (3%).
Best-selling product: ColorBlast Pro™ Pigment Paste ($69.95). Other top sellers include Antiquing™ Stamped Concrete Stain, ColorWave® Stain, Concrete Powder Pigment.
Apparel Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Apparel market generates $51M/month across 32,395 stores
- •1% are enterprise stores (>$100K/mo) — achievable market
- •89% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Apparel stores earn $10K+/month
- •This store outperforms 84% of Apparel competitors
- •Jackets shows highest opportunity with $1,967 median revenue and medium competition
- •High average order value ($196) suggests premium positioning works well
- •437 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Apparel
Best Selling Products
#1ColorBlast Pro™ Pigment Paste
$69.95
#2Antiquing™ Stamped Concrete Stain
$68.94
#3ColorWave® Stain
$74.69
#4Concrete Powder Pigment
$162.50
#5EasyTint™ Tinted Concrete Sealer
$79.95
#6Antiquing™ 2-Step Trial System
$39.95
#7EasySeal™ Solvent Based Acrylic Concrete Sealer
$68.95
#8EverStain™ Acid Stain
$79.95
#9ColorWave® 2-Step Trial System
$39.95
#10AcquaTint™ PRO Colored Sealer
$79.95
Range: $19 - $163
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$3K
Google Ads estimate
Yearly Ad Budget
$36K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| concrete stainEasy | 5K | $1.36 | $5.2K |
| paver sealerEasy | 2K | $1.24 | $1.1K |
| concrete stain colorsEasy | 1K | $1.49 | $909 |
| acid stain concreteEasy | 1K | $0.91 | $133 |
| concrete colorEasy | 1K | $0.13 | $101 |
Trustpilot Rating
0 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- High business quality and trust indicators
Weaknesses
- Trustpilot rating and review volume need improvement
Recommendations
- Encourage customer reviews, respond to feedback, and improve customer service
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (4)
Similar Stores
View all →Trending Apparel Products
Products gaining popularity in Apparel right now, based on Amazon & Google Trends data.
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Frequently Asked Questions About Directcolors
Is Directcolors a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Directcolors is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Directcolors safe to buy from? Is it a scam?
We don't have Trustpilot review data for Directcolors. However, our EcomScout rating is A+ (55/100).Always check for secure payment options, return policies, and customer reviews before purchasing.
What is Directcolors's EcomScout rating and what does it mean?
Directcolors has an EcomScout rating of A+ (55/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does Directcolors generate?
Directcolors receives approximately 433.9K visits per year with estimated monthly revenue of $40.0K - $86.8K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Directcolors use?
We detected 4 Shopify apps on Directcolors, including Shop, Yotpo Reviews & UGC, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Apparel store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Directcolors. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Apparel store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.