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B+
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74K/yr• Kitchenware
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dnifo.com

dnifo.com
B
36/100
EcomScout

dnifo.com receives an EcomScout Rating of B (36/100), ranking #181,531 out of 1,191,510 Shopify stores we track. This Kitchenware Home & Garden store attracts 32.9K visits per year with estimated revenue of $3.3K - $7.2K/mo. It offers 11 products at an average price of $100.

Analysis by EcomScout Research Team · How we calculate ratings

KitchenwareHome & GardenKitchen Knives & Accessories
Est. Revenue/mo
$3.3K - $7.2K/mo
Est. Traffic/mo
2.7K
Products
11
Top Channel
N/A
Est. Ad Spend/mo
$445

Store Intelligence Summary

Product pricing: Average price of $100 (range: $36 – $240). Positioned in the premium segment.

Ad spend: Estimated $445/mo in paid search ($5.3K/yr). Lean ad budget — primarily relying on organic or social channels.

Best-selling product: 8 Inch Japanese Damascus Chef Knife with Resin Wood Handle ($79.99). Other top sellers include 3.5 Inch Damascus Classic Paring Knife , Sharp Small Kitchen Knife, 3-Piece Damascus Kitchen Knife Set – 8", 5" & 3.5" Knives, 2-Piece Kitchen Knife Set – 8" Chef Knife & 5" Utility Knife.

How is the EcomScout Rating calculated? The B grade (36/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Kitchenware Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$3.4M/mo
Total Stores
975
Avg Revenue
$3K/mo
Top 10% Threshold
$64K/mo

Competition Breakdown

32%
34%
21%
5%
7%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • •The Kitchenware market generates $3M/month across 975 stores
  • •7% are enterprise stores (>$100K/mo) — achievable market
  • •Top 10% of Kitchenware stores earn $64K+/month
  • •This store outperforms 95% of Kitchenware competitors
  • •Low average order value ($0) — consider bundling or upsells
  • •71 enterprise stores (>$100K/mo) proves scalability in this market

Top Apps in Kitchenware

Shop86%Block76%Judge.me Product Reviews42%Klaviyo: Email Marketing & SMS36%

Best Selling Products

Home Kitchen Magnetic Knife Block Holder Rack Magnetic Stands with Strong Enhanced Magnets Multifunctional Storage Knife Holder#1

Home Kitchen Magnetic Knife Block Holder Rack Magnetic Stands with Strong Enhanced Magnets Multifunctional Storage Knife Holder

$79.99

8 Inch Japanese Damascus Chef Knife with Resin Wood Handle#2

8 Inch Japanese Damascus Chef Knife with Resin Wood Handle

$79.99

3.5 Inch Damascus Classic Paring Knife , Sharp Small Kitchen Knife#3

3.5 Inch Damascus Classic Paring Knife , Sharp Small Kitchen Knife

$35.99

3-Piece Damascus Kitchen Knife Set – 8", 5" & 3.5" Knives#4

3-Piece Damascus Kitchen Knife Set – 8", 5" & 3.5" Knives

$169.99

2-Piece Kitchen Knife Set – 8" Chef Knife & 5" Utility Knife#5

2-Piece Kitchen Knife Set – 8" Chef Knife & 5" Utility Knife

$119.99

2-Piece Damascus Kitchen Knife Set – 8" Chef & 3.5" Paring#6

2-Piece Damascus Kitchen Knife Set – 8" Chef & 3.5" Paring

$99.99

2-Piece Damascus Knife Set – 3.5" Paring & 5" Utility#7

2-Piece Damascus Knife Set – 3.5" Paring & 5" Utility

$89.99

4-Piece 5" VG10 Damascus Full Tang Steak Knives Set with Gift Box#8

4-Piece 5" VG10 Damascus Full Tang Steak Knives Set with Gift Box

$59.99

5-Piece Damascus Knife Set – Includes 5", 6", 7", 8" Chef & 8" Bread Knife, with Gift Box#9

5-Piece Damascus Knife Set – Includes 5", 6", 7", 8" Chef & 8" Bread Knife, with Gift Box

$239.99

6 Inch Damascus Fillet Knife for Meat Fish and Poultry Cutting#10

6 Inch Damascus Fillet Knife for Meat Fish and Poultry Cutting

$75.99

Analyzing...
Bounce Rate
0.0%
Pages/Visit
0.0
0
Avg. Product Price
$100

Range: $36 - $240

Rating Breakdown

Business Quality80/100
Traffic Growth55/100
Revenue Performance33/100
Marketing Efficiency17/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$445

Google Ads estimate

Yearly Ad Budget

$5K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
kitchen knife13K$1.11$5.3K
best chef knives2K$0.44$407
best chef's knife1K$1.55$256
japanese kitchen knifeEasy1K$1.00$661
chefs knives930$0.84$2.2K

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement
  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Encourage customer reviews, respond to feedback, and improve customer service
  • Diversify marketing: invest in SEO to build long-term organic traffic alongside your PPC efforts
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (2)

ShopJudge.me Product Reviews

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Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

Owala FreeSip Insulated Stainless Steel Water Bottle with Straw, BPA-Free Sports Water Bottle, Great for Travel, 24 Oz, Daybreak

Owala FreeSip Insulated Stainless Steel Water Bottle with Straw, BPA-Free Sports Water Bottle, Great for Travel, 24 Oz, Daybreak

60
$29.99-13%
bella 2 Slice Slim Toaster, Fits-anywhere™ Kitchenware, 6 Setting Shade Control with Reheat & Cancel Buttons, Fits sourdough, 10” Long Slot, Anti Jam & Auto Shutoff, 900 Watt, Oatmilk

bella 2 Slice Slim Toaster, Fits-anywhere™ Kitchenware, 6 Setting Shade Control with Reheat & Cancel Buttons, Fits sourdough, 10” Long Slot, Anti Jam & Auto Shutoff, 900 Watt, Oatmilk

56
$24.99+6%
Brita Small 6 Cup Water Filter Pitcher, 1 BritaPlus Filter, Metro, Black (Package May Vary)

Brita Small 6 Cup Water Filter Pitcher, 1 BritaPlus Filter, Metro, Black (Package May Vary)

54
$27.49+8%
Brita Large 10 Cup Water Filter Pitcher, 1 BritaPlus Filter, Everyday, Black (Package May Vary)

Brita Large 10 Cup Water Filter Pitcher, 1 BritaPlus Filter, Everyday, Black (Package May Vary)

53
$44.79+8%
Explore all trending products

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Frequently Asked Questions About dnifo.com

Is dnifo.com a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, dnifo.com is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is dnifo.com safe to buy from? Is it a scam?

We don't have Trustpilot review data for dnifo.com. However, our EcomScout rating is B (36/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is dnifo.com's EcomScout rating and what does it mean?

dnifo.com has an EcomScout rating of B (36/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does dnifo.com generate?

dnifo.com receives approximately 32.9K visits per year with estimated monthly revenue of $3.3K - $7.2K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does dnifo.com use?

We detected 2 Shopify apps on dnifo.com, including Shop, Judge.me Product Reviews.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Kitchenware store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against dnifo.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Kitchenware store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

dnifo.com Shopify store analysis • Kitchenware • Home & Garden • Unlikely Dropshipper • Rating: B

Last updated: July 31, 2026

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