Dormeo USA
dormeousa.comDormeo USA receives an EcomScout Rating of S (80/100), ranking #205 out of 1,067,258 Shopify stores we track. This Home Decor Home & Garden store attracts 2.3M visits per year with estimated revenue of $1.1M - $2.4M/mo. It offers 44 products at an average price of $1,461.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: paid 31%, direct 26%, organic 11%, social 4%.
Product pricing: Average price of $1,461 (range: $100 – $3,799). Positioned in the premium segment.
Ad spend: Estimated $11.4K/mo in paid search ($137.0K/yr). Moderate paid strategy supplementing organic growth.
Customer trust: Trustpilot score 4.1/5 based on 657 reviews. Good standing with customers.
Top markets: US (97%), GB (2%), CA (0%).
Best-selling product: The Essential Mattress Topper by Dormeo®️ - Special Discount Applied ($180). Other top sellers include The Premium Duo Pillow by Dormeo®, S+ Mattress - Summer Sale 30% Off, Recovery 11" Mattress.
Home Decor Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Home Decor market generates $35M/month across 18,984 stores
- •4% are enterprise stores (>$100K/mo) — achievable market
- •77% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Home Decor stores earn $27K+/month
- •This store outperforms 93% of Home Decor competitors
- •Low average order value ($0) — consider bundling or upsells
- •693 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Home Decor
Best Selling Products
#1The Premium Mattress Topper by Dormeo® - Back to School Sale! - 30% Off Discount Applied
$299
#2The Essential Mattress Topper by Dormeo®️ - Special Discount Applied
$180
#3The Premium Duo Pillow by Dormeo®
$99.99
#4S+ Mattress - Summer Sale 30% Off
$1,599
#5Recovery 11" Mattress
$2,499
#6Recovery Firm 11" Mattress
$2,499
#7Revive 13" Mattress
$3,299
#8Curve 15" Mattress
$3,799
#9The ChillTek Premium Sheet Set by Dormeo®
$149.99
#10The Essentials Mattress Topper by Dormeo®️ USA - 35% Off Discount Applied
$183.99
Range: $100 - $3,799
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$11K
Google Ads estimate
Yearly Ad Budget
$137K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| mattress | 122K | $5.77 | $2479.2K |
| mattress topper | 29K | $0.58 | $437 |
| mattress pad | 13K | $1.39 | $10.8K |
| memory foam mattress topperEasy | 10K | $1.03 | $2.8K |
| best mattress topper | 10K | $0.94 | $7.3K |
Trustpilot Rating
657 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- Strong revenue performance and growth
- Excellent traffic and growth metrics
- High business quality and trust indicators
- Excellent Trustpilot rating and review volume
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (7)
TrustpilotSimilar Stores
View all →Trending Products to Sell
Top trending products across all categories right now, based on Amazon & Google Trends data.
Innqoo Candle Warmer Lamp with Timer, Dimmable Candle Warmer for Jar Candles, Height Adjustable Wax Melts Warmer, Birthday Gifts for Women Mom, House Warming Gifts New Home Decor
RELEANY Area Rugs 8'x10' Washable Non-Slip, Floral Vintage Distress Medallion Carpet for Living Room Bedroom Dining Room, Terracotta Burnt Orange Green
DUMOS 64"x21" Arched Full Length Floor Mirror, Full Body Mirror with Stand, Shatterproof Tempered Glass, Modern Aluminum Alloy Frame, Free Standing or Leaning for Home Decor, Gold
AMADA HOMEFURNISHING 8x10 Washable Area Rug, Low-Profile with Non-Slip Backing & Durable Edge Binding, Vintage Large Rugs for Living Room, Bedroom, Dining Room, Blue
Frequently Asked Questions About Dormeo USA
Is Dormeo USA a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Dormeo USA is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Dormeo USA safe to buy from? Is it a scam?
Dormeo USA has a Trustpilot rating of 4.1/5 based on 657 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (80/100).
What is Dormeo USA's EcomScout rating and what does it mean?
Dormeo USA has an EcomScout rating of S (80/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does Dormeo USA generate?
Dormeo USA receives approximately 2.3M visits per year with estimated monthly revenue of $1.1M - $2.4M/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Dormeo USA use?
We detected 7 Shopify apps on Dormeo USA, including Trustpilot, Shop, Gorgias and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Home Decor store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Dormeo USA. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Home Decor store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.