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Downtoearth

downtoearth.ie
54/100
EcomScout

Downtoearth receives an EcomScout Rating of A+ (54/100), ranking #17,507 out of 717,753 Shopify stores we track. This Health Food Store Health & Wellness store attracts 411.7K visits per year with estimated revenue of $17.9K - $35.9K/mo. It offers 2.5K+ products at an average price of €22.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$17.9K - $35.9K/mo
Est. Traffic/mo
34.3K
Products
2.5K+
Top Market
IE (76%)
Top Channel
direct (75%)
Trustpilot
3.1/5 (8)

Store Intelligence Summary

Traffic breakdown: direct 75%, organic 21%, paid 2%.

Product pricing: Average price of €22 (range: €6 – €47) — ≈ $24 USD. Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $1/mo in paid search ($12/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 3.1/5 based on 8 reviews. Mixed reviews — potential service or quality concerns.

Top markets: IE (76%), GB (11%), US (8%).

Best-selling product: Kiki Health Organic Psyllium Husks 120 Caps (€24.40). Other top sellers include Green People Organic Sun Cream SPF50 No Scent 150ml, Viridian NAD+ Cellular Protect 30 Caps, The Good Guru Advanced Lion's Mane Extract 90 Caps.

How is the EcomScout Rating calculated? The A+ grade (54/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Health Food Store Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$69K/mo
Total Stores
4
Avg Revenue
$17K/mo
Top 10% Threshold
$32K/mo

Competition Breakdown

25%
25%
50%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Health Food Store market generates $0M/month across 4 stores
  • This store outperforms 47% of Health Food Store competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
30.0%
Pages/Visit
2.3
Avg. Time on Site
33s
Avg. Product Price
€22

≈ $24 USD

Range: €6 - €47

Rating Breakdown

Traffic Growth80/100
Business Quality80/100
Trustpilot45/100
Revenue Performance44/100
Marketing Efficiency29/100

Traffic Sources

direct74.8%
organic21.1%
paid2.3%
social0.7%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$1

Google Ads estimate

Yearly Ad Budget

$12

Projected annually

Trustpilot Rating

3.1

8 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇮🇪Ireland
76.4%
🇬🇧United Kingdom
11.1%
🇺🇸United States
7.7%
🇳🇱Netherlands
4.8%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • High business quality and trust indicators

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

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Frequently Asked Questions About Downtoearth

Is Downtoearth a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Downtoearth is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Downtoearth safe to buy from? Is it a scam?

Downtoearth has a Trustpilot rating of 3.1/5 based on 8 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is A+ (54/100).

What is Downtoearth's EcomScout rating and what does it mean?

Downtoearth has an EcomScout rating of A+ (54/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Downtoearth generate?

Downtoearth receives approximately 411.7K visits per year with estimated monthly revenue of $17.9K - $35.9K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Downtoearth use?

We detected 5 Shopify apps on Downtoearth, including Pre-Order, Loox Photo Reviews, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Health Food Store store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Downtoearth. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Health Food Store store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Downtoearth Shopify store analysis • Health Food StoreHealth & Wellness • Unlikely Dropshipper • Rating: A+

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