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Dress for a Night

dressforanight.com.au
69/100
EcomScout

Dress for a Night receives an EcomScout Rating of S (69/100), ranking #4,256 out of 1,123,315 Shopify stores we track. This Dresses Fashion & Apparel store attracts 1.1M visits per year with estimated revenue of $160.4K - $347.5K/mo. It offers 317 products at an average price of A$176.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$160.4K - $347.5K/mo
Est. Traffic/mo
91.5K
Products
317
Top Market
AU (76%)
Top Channel
organic (70%)
Trustpilot
3.2/5 (76)

Store Intelligence Summary

Traffic breakdown: organic 70%, direct 19%, paid 5%, social 3%.

Product pricing: Average price of A$176 (range: A$149 – A$279) — ≈ $116 USD. Positioned in the premium segment.

0

Customer trust: Trustpilot score 3.2/5 based on 76 reviews. Mixed reviews — potential service or quality concerns.

Top markets: AU (76%), US (10%), GB (3%).

Best-selling product: Belladonna Dress in Pale Blue (A$159). Other top sellers include Annie in Mulberry, Monique Dress in Rust, Marcella Pleated Maxi Dress in Ocean Blue.

How is the EcomScout Rating calculated? The S grade (69/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Dresses Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$2.8M/mo
Total Stores
458
Avg Revenue
$6K/mo
Top 10% Threshold
$82K/mo

Competition Breakdown

25%
35%
27%
4%
9%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Dresses market generates $3M/month across 458 stores
  • 9% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Dresses stores earn $82K+/month
  • This store outperforms 92% of Dresses competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
31.6%
Pages/Visit
3.9
Avg. Time on Site
1m 44s
Avg. Product Price
A$176

≈ $116 USD

Range: A$149 - A$279

Rating Breakdown

Business Quality100/100
Traffic Growth80/100
Revenue Performance75/100
Trustpilot55/100
Marketing Efficiency21/100

Traffic Sources

organic69.5%
direct18.8%
paid5.3%
social2.6%
referral1.3%

Marketing & Ad Spend

Top Paid Keywords

KeywordVolumeCPCCost/mo

Trustpilot Rating

3.2

76 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇦🇺Australia
75.7%
🇺🇸United States
9.8%
🇬🇧United Kingdom
2.8%
🇫🇷France
2.1%
🇳🇿New Zealand
1.5%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • High business quality and trust indicators

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Continue optimizing marketing mix: test new channels, improve conversion rates, and track ROI metrics

Shopify Theme

Detecting theme...

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Frequently Asked Questions About Dress for a Night

Is Dress for a Night a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Dress for a Night is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Dress for a Night safe to buy from? Is it a scam?

Dress for a Night has a Trustpilot rating of 3.2/5 based on 76 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is S (69/100).

What is Dress for a Night's EcomScout rating and what does it mean?

Dress for a Night has an EcomScout rating of S (69/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Dress for a Night generate?

Dress for a Night receives approximately 1.1M visits per year with estimated monthly revenue of $160.4K - $347.5K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Dress for a Night use?

We detected 5 Shopify apps on Dress for a Night, including Shop, Shopify Inbox, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Dresses store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Dress for a Night. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Dresses store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Dress for a Night Shopify store analysis • DressesFashion & Apparel • Unlikely Dropshipper • Rating: S

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