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72/100
EcomScout

Hip Pop receives an EcomScout Rating of S (72/100), ranking #1,038 out of 517,771 Shopify stores we track. This Supplements Health & Wellness store attracts 897.1K visits per year with estimated revenue of $97.8K - $195.5K/mo. It offers 35 products at an average price of £39.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$97.8K - $195.5K/mo
Est. Traffic/mo
74.8K
Products
35
Top Market
GB (55%)
Top Channel
direct (5%)
Trustpilot
4.6/5 (959)

Store Intelligence Summary

Traffic breakdown: direct 5%, referral 4%.

Product pricing: Average price of £39 (range: £34 – £66) — ≈ $50 USD. Mid-range pricing strategy.

Ad spend: Estimated $10.0K/mo in paid search ($120.4K/yr). Moderate paid strategy supplementing organic growth.

Customer trust: Trustpilot score 4.6/5 based on 959 reviews. Excellent reputation — customers rate this store highly.

Top markets: GB (55%), US (13%), VN (7%).

Best-selling product: Kombucha Mixed Case Gift - 3 Deliveries (£66.30). Other top sellers include Kombucha Mixed Case - 330ml Cans, CBD Kombucha Mixed Case - 330ml Cans, Fibre Fizz Mixed Flavours Case - 330ml Cans.

How is the EcomScout Rating calculated? The S grade (72/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Supplements Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$5.7M/mo
Total Stores
1,390
Avg Revenue
$4K/mo
Top 10% Threshold
$52K/mo

Competition Breakdown

21%
48%
21%
4%
6%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Supplements market generates $6M/month across 1,390 stores
  • 6% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Supplements stores earn $52K+/month
  • This store outperforms 92% of Supplements competitors
  • Low average order value ($0) — consider bundling or upsells
  • 81 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
57.2%
Pages/Visit
2.3
Avg. Time on Site
44s
Avg. Product Price
£39

≈ $50 USD

Range: £34 - £66

Rating Breakdown

Trustpilot95/100
Traffic Growth85/100
Business Quality75/100
Revenue Performance61/100
Marketing Efficiency49/100

Traffic Sources

direct4.7%
referral3.5%
organic0.0%
paid0.0%
social0.0%

Marketing & Ad Spend

Monthly Ad Spend

$10K

Google Ads estimate

Yearly Ad Budget

$120K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
kombucha182K$0.90$16.5K
komboucha570--
bubble soda400--
non-alcoholic drinks320$1.20$2.5K
kombucha drinks180$0.72$236

Trustpilot Rating

4.6

959 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇬🇧United Kingdom
55.2%
🇺🇸United States
13.2%
🇻🇳Vietnam
6.6%
🇩🇪Germany
5.9%
🇮🇳India
4.4%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • Excellent Trustpilot rating and review volume

Shopify Theme

Detecting theme...

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Frequently Asked Questions About Hip Pop

Is Hip Pop a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Hip Pop is classified as "Likely Dropshipper". Indicators include: Uses dropshipping apps, Suspicious pricing patterns.

Is Hip Pop safe to buy from? Is it a scam?

Hip Pop has a Trustpilot rating of 4.6/5 based on 959 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (72/100).

What is Hip Pop's EcomScout rating and what does it mean?

Hip Pop has an EcomScout rating of S (72/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Hip Pop generate?

Hip Pop receives approximately 897.1K visits per year with estimated monthly revenue of $97.8K - $195.5K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Hip Pop use?

We detected 14 Shopify apps on Hip Pop, including Shop, Trustpilot, ReCharge Subscriptions and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Supplements store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Hip Pop. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Supplements store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Hip Pop Shopify store analysis • SupplementsHealth & Wellness • Likely Dropshipper • Rating: S

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