earlysettler.co.nz
earlysettler.co.nzearlysettler.co.nz receives an EcomScout Rating of S (69/100), ranking #5,212 out of 1,190,454 Shopify stores we track. This Furniture and Home Decor Home & Garden store attracts 2.8M visits per year with estimated revenue of $234.6K - $516.2K/mo. It offers 2.5K+ products at an average price of NZ$150.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: organic 39%, paid 22%, direct 16%, social 5%.
Product pricing: Average price of NZ$150 (range: NZ$13 – NZ$1,199) — ≈ $92 USD. Mid-range pricing strategy.
Ad spend: Estimated $56/mo in paid search ($672/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 3.2/5 based on 1 reviews. Mixed reviews — potential service or quality concerns.
Top markets: NZ (96%), AU (2%), US (1%).
Best-selling product: Cielo Portable USB Light (NZ$48). Other top sellers include Elio Portable USB Light, Bloomery Olive Branch Stem 85cm, Bloomed Patchwork Framed Textured Print Duo 120x60cm.
Furniture and Home Decor Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Furniture and Home Decor market generates $1M/month across 61 stores
- •21% are enterprise stores (>$100K/mo) — competitive market
- •Top 10% of Furniture and Home Decor stores earn $252K+/month
- •This store outperforms 92% of Furniture and Home Decor competitors
- •Low average order value ($0) — consider bundling or upsells
Top Apps in Furniture and Home Decor
Best Selling Products
#1Cielo Portable USB Light
NZ$48≈ $29
#2Elio Portable USB Light
NZ$48≈ $29
#3Bloomery Olive Branch Stem 85cm
NZ$13≈ $7.93
#4Bloomed Patchwork Framed Textured Print Duo 120x60cm
NZ$209≈ $127
#5Samy Cotton Velvet Pink Clay Seat Cushion
NZ$36≈ $22
#6Regal and Lazing Framed Textured Print 60x80cm
NZ$164≈ $100
#7Samy Cotton Velvet Rust Seat Cushion
NZ$36≈ $22
#8Stitch Bee Bloom Cushion 40x60cm
NZ$66≈ $40
#9Alana Marble Table Lamp 18cm
NZ$89≈ $54
#10Golden Queen Bee Embroidered Cushion Vanilla 50x50cm
NZ$66≈ $40
≈ $92 USD
Range: NZ$13 - NZ$1,199
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$56
Google Ads estimate
Yearly Ad Budget
$672
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| patio furniture | 74K | $1.95 | $237.9K |
| small chairs for small spacesEasy | 135 | - | - |
| table and chairs for sale | 90 | $1.08 | $47 |
| gold arm chairsEasy | 40 | - | - |
| pasadena outdoor furniture | 5 | - | - |
Trustpilot Rating
1 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- Strong revenue performance and growth
- Excellent traffic and growth metrics
- High business quality and trust indicators
- High-quality product catalog
Weaknesses
- Marketing efficiency and ROI need improvement
Recommendations
- Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (6)
Similar Stores
View all →Trending Products to Sell
Top trending products across all categories right now, based on Amazon & Google Trends data.
Lazzanto Nightstand with Rear Charging Station, LED Light, 2 Drawers, Black | Industrial Nightstand, 2 USB-A Ports & AC Outlets, Raised Back Guard, Fabric Storage Drawers, Bedside Table for Bedroom, Dorm
WLIVE Tall Dresser for Bedroom, 9 Drawer Chest of Drawers, Rustic Brown | 9 roomy fabric drawers, Tall storage design, Bedroom or closet use, Sturdy steel frame, Smooth wood tabletop
SUPERJARE 78.8 inch Narrow Behind Couch Table with 2 Charging Stations | 2 AC Outlets with USB-C Ports, Extra Storage Behind Sofa, Sofa Table Console Table for Entryway Living room, Rustic Brown
Kitsure Shoe Rack - Non-Woven Shoe Rack Shelf, 27.5" Wide - 3 Tier, Black | Shoe Organizer for Closet, Entryway, Garage, Stackable Shoe Shelves, college dorm&apartment essentials
Frequently Asked Questions About earlysettler.co.nz
Is earlysettler.co.nz a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, earlysettler.co.nz is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is earlysettler.co.nz safe to buy from? Is it a scam?
earlysettler.co.nz has a Trustpilot rating of 3.2/5 based on 1 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is S (69/100).
What is earlysettler.co.nz's EcomScout rating and what does it mean?
earlysettler.co.nz has an EcomScout rating of S (69/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does earlysettler.co.nz generate?
earlysettler.co.nz receives approximately 2.8M visits per year with estimated monthly revenue of $234.6K - $516.2K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does earlysettler.co.nz use?
We detected 6 Shopify apps on earlysettler.co.nz, including SearchSpring, Shop, Zendesk and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Furniture and Home Decor store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against earlysettler.co.nz. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Furniture and Home Decor store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.