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earthmamaorganics.com

earthmamaorganics.com
44/100
EcomScout

earthmamaorganics.com receives an EcomScout Rating of B+ (44/100), ranking #35,190 out of 537,245 Shopify stores we track. This Bath & Body Beauty & Personal Care store attracts 645.0K visits per year with estimated revenue of $17.3K - $43.2K/mo. It offers 70 products at an average price of $14.

Store descriptionEarth Mama Organics makes obsessively clean herbal care for everyone and their mother. Founded in 2002 by a nurse and herbalist, Earth Mama’s products are formulated with effective organic ingredients, safely supporting pregnant and breastfeeding women, and their babies — which means they’re safe for all.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$17.3K - $43.2K/mo
Est. Traffic/mo
53.8K
Products
70
Top Market
US (68%)
Top Channel
SearchOrganic (54%)
Est. Ad Spend/mo
$1.7K

Store Intelligence Summary

Traffic breakdown: SearchOrganic 54%, Direct 20%, SearchPaid 14%, Referrals 9%.

Product pricing: Average price of $14 (range: $7 – $28). Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $1.7K/mo in paid search ($20.3K/yr). Lean ad budget — primarily relying on organic or social channels.

Top markets: US (68%), CA (10%), AE (4%).

Best-selling product: Organic Diaper Balm ($13.99). Other top sellers include Organic Nipple Butter, Organic Baby Face Nose & Cheek Balm, Simply Non-Scents Castile Baby Wash.

How is the EcomScout Rating calculated? The B+ grade (44/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Bath & Body Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$4.8M/mo
Total Stores
620
Avg Revenue
$8K/mo
Top 10% Threshold
$125K/mo

Competition Breakdown

19%
35%
24%
9%
13%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Bath & Body market generates $5M/month across 620 stores
  • 13% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Bath & Body stores earn $125K+/month
  • This store outperforms 94% of Bath & Body competitors
  • Low average order value ($0) — consider bundling or upsells
  • 80 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
52.6%
Pages/Visit
3.0
Avg. Time on Site
1m 36s
Avg. Product Price
$14

Range: $7 - $28

Rating Breakdown

Business Quality75/100
Traffic Growth55/100
Marketing Efficiency55/100
Revenue Performance42/100

Traffic Sources

SearchOrganic54.0%
Direct19.9%
SearchPaid14.1%
Referrals8.6%
SocialOrganic1.3%
DisplayAds1.1%
Affiliate0.9%
SocialPaid0.0%
GenAi0.0%

Marketing & Ad Spend

Monthly Ad Spend

$2K

Google Ads estimate

Yearly Ad Budget

$20K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
sunscreenEasy38K$2.28$37.3K
reef safe sunscreenEasy8K$0.70$685
mamaearthEasy4K--
zinc oxide sunscreen4K$1.03$473
badger sunscreenEasy2K$0.42$108

Top Countries

🇺🇸United States
68.2%
🇨🇦Canada
10.2%
🇦🇪United Arab Emirates
4.0%
🇵🇭Philippines
3.6%
🇩🇪Germany
3.2%

Analysis

Weaknesses

  • Trustpilot rating and review volume need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Top Keywords

earth mamabirth plan templateearth mama belly butterearthmamaearth mama organics brith plan

Tech Stack & Apps

Browse All Apps →

E-commerce Platform

Shopify

Sales Channels

Shop

Reviews

Yotpo Reviews & UGCYotpo

CDN

AWS CloudFrontjsDelivr

A/B Testing

Convert

Payment

Shopify Payments

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Frequently Asked Questions About earthmamaorganics.com

Is earthmamaorganics.com a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, earthmamaorganics.com is classified as "Likely Dropshipper". Indicators include: Suspicious pricing patterns, No blog content found.

Is earthmamaorganics.com safe to buy from? Is it a scam?

We don't have Trustpilot review data for earthmamaorganics.com. However, our EcomScout rating is B+ (44/100). Note: This store shows signs of dropshipping, which may mean longer shipping times (15-45 days).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is earthmamaorganics.com's EcomScout rating and what does it mean?

earthmamaorganics.com has an EcomScout rating of B+ (44/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does earthmamaorganics.com generate?

earthmamaorganics.com receives approximately 645.0K visits per year with estimated monthly revenue of $17.3K - $43.2K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does earthmamaorganics.com use?

We detected 2 Shopify apps on earthmamaorganics.com, including C: Mega Menu, Advanced Predictive Search. The store uses the "Yotpo - January 2024 Craft Theme 15.2.0" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Bath & Body store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against earthmamaorganics.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Bath & Body store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

earthmamaorganics.com Shopify store analysis • Bath & BodyBeauty & Personal Care • Likely Dropshipper • Rating: B+

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