DirtFood
eatdirtfood.comDirtFood receives an EcomScout Rating of B+ (49/100), ranking #32,299 out of 841,909 Shopify stores we track. This Supplements Health & Wellness store attracts 14.0K visits per year with estimated revenue of $1.2K - $2.4K/mo. It offers 6 products at an average price of $39.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Product pricing: Average price of $39 (range: $24 – $80). Budget-friendly positioning targeting volume sales.
Ad spend: Estimated $105/mo in paid search ($1.3K/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 4.8/5 based on 134 reviews. Excellent reputation — customers rate this store highly.
Top markets: US (100%).
Best-selling product: Alkalizing DIRT (5oz) ($48). Other top sellers include Alkalizing DIRT *Barista Bag* (12oz), Superfood Creamer with DIRT (8oz), *NEW* DIRT™ Travel Kit.
Supplements Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Supplements market generates $10M/month across 3,672 stores
- •5% are enterprise stores (>$100K/mo) — achievable market
- •73% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Supplements stores earn $40K+/month
- •This store outperforms 93% of Supplements competitors
- •Low average order value ($0) — consider bundling or upsells
- •181 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Supplements
Best Selling Products
Range: $24 - $80
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$105
Google Ads estimate
Yearly Ad Budget
$1K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| health foodEasy | 4K | $1.11 | $572 |
| eat dirt | 810 | - | - |
| dirt food | 135 | - | - |
| healing foodEasy | 44 | $0.43 | $6 |
| good food for health | 44 | $0.40 | $12 |
Trustpilot Rating
134 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- Excellent Trustpilot rating and review volume
Weaknesses
- Revenue performance needs improvement
- Marketing efficiency and ROI need improvement
Recommendations
- Focus on increasing AOV, improving conversion rates, and expanding product lines
- Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →
Loox Photo Reviews
PageFly Landing Page Builder
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Frequently Asked Questions About DirtFood
Is DirtFood a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, DirtFood is classified as "Likely Dropshipper". Indicators include: Uses dropshipping apps, Suspicious pricing patterns.
Is DirtFood safe to buy from? Is it a scam?
DirtFood has a Trustpilot rating of 4.8/5 based on 134 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is B+ (49/100).
What is DirtFood's EcomScout rating and what does it mean?
DirtFood has an EcomScout rating of B+ (49/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.
How much traffic and revenue does DirtFood generate?
DirtFood receives approximately 14.0K visits per year with estimated monthly revenue of $1.2K - $2.4K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does DirtFood use?
We detected 10 Shopify apps on DirtFood, including Shop, Loox Photo Reviews, ReCharge Subscriptions and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Supplements store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against DirtFood. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Supplements store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.