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Eco Tan homepage screenshot
52/100
EcomScout

Eco Tan receives an EcomScout Rating of A (52/100), ranking #34,727 out of 1,110,172 Shopify stores we track. This Skincare and Makeup Beauty & Personal Care store attracts 673.2K visits per year with estimated revenue of $39.8K - $77.5K/mo. It offers 55 products at an average price of A$58.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$39.8K - $77.5K/mo
Est. Traffic/mo
56.1K
Products
55
Top Market
AU (81%)
Top Channel
organic (23%)
Est. Ad Spend/mo
$2.5K

Store Intelligence Summary

Traffic breakdown: organic 23%, social 23%, paid 22%.

Product pricing: Average price of A$58 (range: A$20 – A$267) — ≈ $38 USD. Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $2.5K/mo in paid search ($30.5K/yr). Lean ad budget — primarily relying on organic or social channels.

0

Top markets: AU (81%), US (9%), IN (6%).

Best-selling product: Glory Oil (A$50). Other top sellers include Super Citrus Cleanser, Face Tan Water, Super Fruit Hydrator.

How is the EcomScout Rating calculated? The A grade (52/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Skincare and Makeup Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$921K/mo
Total Stores
235
Avg Revenue
$4K/mo
Top 10% Threshold
$56K/mo

Competition Breakdown

24%
43%
21%
8%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Skincare and Makeup market generates $1M/month across 235 stores
  • 8% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Skincare and Makeup stores earn $56K+/month
  • This store outperforms 93% of Skincare and Makeup competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
50.5%
Pages/Visit
5.0
Avg. Time on Site
3m 10s
Avg. Product Price
A$58

≈ $38 USD

Range: A$20 - A$267

Rating Breakdown

Traffic Growth80/100
Business Quality80/100
Revenue Performance56/100
Marketing Efficiency27/100

Traffic Sources

organic23.2%
social22.7%
paid22.1%
direct0.0%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$3K

Google Ads estimate

Yearly Ad Budget

$30K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
tan76K$2.28$15.0K
eco tanEasy810$0.60$129
australia makeupEasy346--
mirenesse australiaEasy200$0.63$1
body scrub australiaEasy181--

Trustpilot Rating

0.0

0 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇦🇺Australia
80.9%
🇺🇸United States
8.6%
🇮🇳India
6.2%
🇪🇸Spain
3.3%
🇫🇷France
1.1%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • High business quality and trust indicators

Weaknesses

  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

Blue Lizard Sensitive Mineral SPF 50 Sunscreen Lotion, 100% Mineral Sunscreen, UVA/UVB Protection, Infused with organic Aloe Vera, Soothes and Hydrates, 5 fl oz

Blue Lizard Sensitive Mineral SPF 50 Sunscreen Lotion, 100% Mineral Sunscreen, UVA/UVB Protection, Infused with organic Aloe Vera, Soothes and Hydrates, 5 fl oz

97
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medicube Toner Pads Zero Pore Pad 2.0 | Dual-Textured Facial Pad for Exfoliation and Pore Care with 4.5% AHA Lactic Acid, 0.45% BHA Salicylic Acid | Ideal for All, Korean Skin Care, 70 Pads (1 Pack)

medicube Toner Pads Zero Pore Pad 2.0 | Dual-Textured Facial Pad for Exfoliation and Pore Care with 4.5% AHA Lactic Acid, 0.45% BHA Salicylic Acid | Ideal for All, Korean Skin Care, 70 Pads (1 Pack)

91
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Banana Boat Sport Ultra SPF 50 Sunscreen Spray | Banana Boat Sunscreen Spray SPF 50, Water Resistant, Oxybenzone Free, Sunblock, 6oz each Twin Pack

Banana Boat Sport Ultra SPF 50 Sunscreen Spray | Banana Boat Sunscreen Spray SPF 50, Water Resistant, Oxybenzone Free, Sunblock, 6oz each Twin Pack

86
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CeraVe Moisturizing Cream, Body and Face Moisturizer for Dry Skin, Body Cream with Hyaluronic Acid and Ceramides, Daily Moisturizer, Oil-Free, Fragrance Free, Non-Comedogenic, 19 Ounce

CeraVe Moisturizing Cream, Body and Face Moisturizer for Dry Skin, Body Cream with Hyaluronic Acid and Ceramides, Daily Moisturizer, Oil-Free, Fragrance Free, Non-Comedogenic, 19 Ounce

86
$17.06+97%
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Frequently Asked Questions About Eco Tan

Is Eco Tan a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Eco Tan is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Eco Tan safe to buy from? Is it a scam?

We don't have Trustpilot review data for Eco Tan. However, our EcomScout rating is A (52/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is Eco Tan's EcomScout rating and what does it mean?

Eco Tan has an EcomScout rating of A (52/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Eco Tan generate?

Eco Tan receives approximately 673.2K visits per year with estimated monthly revenue of $39.8K - $77.5K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Eco Tan use?

We detected 12 Shopify apps on Eco Tan, including Shop, Pre-Order, Frequently Bought Together and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Skincare and Makeup store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Eco Tan. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Skincare and Makeup store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Eco Tan Shopify store analysis • Skincare and MakeupBeauty & Personal Care • Unlikely Dropshipper • Rating: A

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