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ellumiglow.com

ellumiglow.com
A
53/100
EcomScout

ellumiglow.com receives an EcomScout Rating of A (53/100), ranking #39,147 out of 1,191,231 Shopify stores we track. This Home Decor Home & Garden store attracts 494.9K visits per year with estimated revenue of $38.6K - $84.8K/mo. It offers 436 products at an average price of $83.

Analysis by EcomScout Research Team · How we calculate ratings

Home DecorHome & GardenFurniture
Est. Revenue/mo
$38.6K - $84.8K/mo
Est. Traffic/mo
41.2K
Products
436
Top Market
US (73%)
Top Channel
direct (49%)
Est. Ad Spend/mo
$2.4K

Store Intelligence Summary

Traffic breakdown: direct 49%, organic 42%, paid 9%.

Product pricing: Average price of $83 (range: $2 – $560). Mid-range pricing strategy.

Ad spend: Estimated $2.4K/mo in paid search ($28.3K/yr). Lean ad budget — primarily relying on organic or social channels.

Top markets: US (73%), VN (10%), CA (6%).

Best-selling product: EZ Snap Connectors (10 Pack) ($5.99). Other top sellers include 9v Battery Pack (Up to 20ft or 60sqin), 2 TO 1 EL SPLITTER / CONNECTOR, Make Your Own EL Wire Kit.

How is the EcomScout Rating calculated? The A grade (53/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Home Decor Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$45.0M/mo
Total Stores
21,104
Avg Revenue
$2K/mo
Top 10% Threshold
$40K/mo

Competition Breakdown

38%
36%
18%
5%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • •The Home Decor market generates $45M/month across 21,104 stores
  • •5% are enterprise stores (>$100K/mo) — achievable market
  • •74% of stores earn less than $10K/month — relatively low barrier to entry
  • •Top 10% of Home Decor stores earn $40K+/month
  • •This store outperforms 95% of Home Decor competitors
  • •Low average order value ($0) — consider bundling or upsells
  • •1051 enterprise stores (>$100K/mo) proves scalability in this market

Top Apps in Home Decor

Shop94%Block68%Judge.me Product Reviews34%Pre-Order30%

Best Selling Products

EZ Snap Connectors (10 Pack)#1

EZ Snap Connectors (10 Pack)

$5.99

9v Battery Pack (Up to 20ft or 60sqin)#2

9v Battery Pack (Up to 20ft or 60sqin)

$15.99

2 TO 1 EL SPLITTER / CONNECTOR#3

2 TO 1 EL SPLITTER / CONNECTOR

$1.75

Make Your Own EL Wire Kit#4

Make Your Own EL Wire Kit

$15.99

Clear EL Wire End Caps (10 Pack)#5

Clear EL Wire End Caps (10 Pack)

$3

3 to 1 EL Splitter / Connector#6

3 to 1 EL Splitter / Connector

$2.29

Pixel-Free LED™ 360° - Flexible LED Tube Light#7

Pixel-Free LED™ 360° - Flexible LED Tube Light

$559.99

NEW* Pixel-Free LED™ 360° Pixel-Controlled RGB Strip Light#8

NEW* Pixel-Free LED™ 360° Pixel-Controlled RGB Strip Light

$159.99

NEW* Pixel-Free LED™ 360° RGB Strip Light#9

NEW* Pixel-Free LED™ 360° RGB Strip Light

$148.99

Pixel-Free LED™ 360° - Stiff LED Tube Light#10

Pixel-Free LED™ 360° - Stiff LED Tube Light

$459.99

Analyzing...
Bounce Rate
69.4%
Pages/Visit
1.3
Avg. Time on Site
12s
Avg. Product Price
$83

Range: $2 - $560

Rating Breakdown

Business Quality80/100
Traffic Growth70/100
Revenue Performance58/100
Marketing Efficiency48/100

Traffic Sources

direct49.1%
organic42.0%
paid8.9%
social0.0%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$2K

Google Ads estimate

Yearly Ad Budget

$28K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
led123K$1.02$707
el wireEasy8K$0.63$461
glow in the dark paintEasy4K$0.14$96
disco lightsEasy2K$0.36$16
black light bulbsEasy2K$0.58$86

Top Countries

🇺🇸United States
73.3%
🇻🇳Vietnam
10.1%
🇨🇦Canada
5.8%
🇩🇪Germany
5.7%
🇬🇧United Kingdom
5.1%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Trustpilot rating and review volume need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (8)

ShopPre-OrderJudge.me Product ReviewsReCharge SubscriptionsBlockEcomsend4.9Contact FormProduct Badges

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Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

Lazebox Coasters Set of 8 for Drinks, 4 Inch Large Coasters for Coffee Table, Tabletop Protection for Hot & Cold Drinks, Versatile Coasters for Home Decor, Non-Slip & Easy to Clean, Coffee

Lazebox Coasters Set of 8 for Drinks, 4 Inch Large Coasters for Coffee Table, Tabletop Protection for Hot & Cold Drinks, Versatile Coasters for Home Decor, Non-Slip & Easy to Clean, Coffee

78
$7.99-4%
Innqoo Candle Warmer Lamp with Timer, Dimmable Candle Warmer for Jar Candles, Height Adjustable Wax Melts Warmer, Birthday Gifts for Women Mom, House Warming Gifts New Home Decor | Dimmable Candle Warmer for Jar Candles, Height Adjustable Wax Melts Warmer, Room Decor House Warming Gifts New

Innqoo Candle Warmer Lamp with Timer, Dimmable Candle Warmer for Jar Candles, Height Adjustable Wax Melts Warmer, Birthday Gifts for Women Mom, House Warming Gifts New Home Decor | Dimmable Candle Warmer for Jar Candles, Height Adjustable Wax Melts Warmer, Room Decor House Warming Gifts New

73
$18.99+15%
Homedics Tabletop Water Fountain, Home Décor Soothing Sound Machine | Automatic Pump, Deep Basin & Natural River Rocks. Indoor Zen Relaxation for Office, Living Room, or Bedroom, 8.25” Tall

Homedics Tabletop Water Fountain, Home Décor Soothing Sound Machine | Automatic Pump, Deep Basin & Natural River Rocks. Indoor Zen Relaxation for Office, Living Room, or Bedroom, 8.25” Tall

70
$24.00+15%
OLANLY Bathroom Rugs 30x20, Extra Soft Absorbent Chenille Bath Rugs | Grey, Quick-Drying Rubber Backing, Machine Washable Bath Mat for Bathroom Floor, Tub and Shower, Home Decor Accessories

OLANLY Bathroom Rugs 30x20, Extra Soft Absorbent Chenille Bath Rugs | Grey, Quick-Drying Rubber Backing, Machine Washable Bath Mat for Bathroom Floor, Tub and Shower, Home Decor Accessories

68
$9.37+15%
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Frequently Asked Questions About ellumiglow.com

Is ellumiglow.com a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, ellumiglow.com is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is ellumiglow.com safe to buy from? Is it a scam?

We don't have Trustpilot review data for ellumiglow.com. However, our EcomScout rating is A (53/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is ellumiglow.com's EcomScout rating and what does it mean?

ellumiglow.com has an EcomScout rating of A (53/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does ellumiglow.com generate?

ellumiglow.com receives approximately 494.9K visits per year with estimated monthly revenue of $38.6K - $84.8K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does ellumiglow.com use?

We detected 8 Shopify apps on ellumiglow.com, including Shop, Pre-Order, Judge.me Product Reviews and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Home Decor store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against ellumiglow.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Home Decor store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

ellumiglow.com Shopify store analysis • Home Decor • Home & Garden • Unlikely Dropshipper • Rating: A

Last updated: August 10, 2026

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