enkay.com
enkay.comenkay.com receives an EcomScout Rating of A (54/100), ranking #35,998 out of 1,191,231 Shopify stores we track. This Home Decor Home & Garden store attracts 157.7K visits per year with estimated revenue of $76.9K - $169.2K/mo. It offers 608 products at an average price of $162.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: social 37%, direct 31%, paid 23%, organic 5%.
Product pricing: Average price of $162 (range: $25 – $298). Positioned in the premium segment.
Ad spend: Estimated $1.2K/mo in paid search ($14.1K/yr). Lean ad budget — primarily relying on organic or social channels.
Top markets: US (90%), IN (7%), RU (4%).
Best-selling product: Ajina Rug ($25). Other top sellers include Assise Pillow.
Home Decor Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Home Decor market generates $45M/month across 21,104 stores
- •5% are enterprise stores (>$100K/mo) — achievable market
- •74% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Home Decor stores earn $40K+/month
- •This store outperforms 95% of Home Decor competitors
- •Low average order value ($0) — consider bundling or upsells
- •1051 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Home Decor
Best Selling Products
Range: $25 - $298
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$1K
Google Ads estimate
Yearly Ad Budget
$14K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| rugs usa | 65K | $0.65 | $15.0K |
| rug padEasy | 8K | $2.04 | $4.6K |
| hudson graceEasy | 3K | - | - |
| usa rugs | 3K | $0.59 | $1.1K |
| kilim rugsEasy | 3K | $1.88 | $2.9K |
Top Countries
Analysis
Strengths
- High business quality and trust indicators
Weaknesses
- Trustpilot rating and review volume need improvement
Recommendations
- Encourage customer reviews, respond to feedback, and improve customer service
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (7)
Similar Stores
View all →Trending Products to Sell
Top trending products across all categories right now, based on Amazon & Google Trends data.
Lazebox Coasters Set of 8 for Drinks, 4 Inch Large Coasters for Coffee Table, Tabletop Protection for Hot & Cold Drinks, Versatile Coasters for Home Decor, Non-Slip & Easy to Clean, Coffee
Innqoo Candle Warmer Lamp with Timer, Dimmable Candle Warmer for Jar Candles, Height Adjustable Wax Melts Warmer, Birthday Gifts for Women Mom, House Warming Gifts New Home Decor | Dimmable Candle Warmer for Jar Candles, Height Adjustable Wax Melts Warmer, Room Decor House Warming Gifts New
Homedics Tabletop Water Fountain, Home Décor Soothing Sound Machine | Automatic Pump, Deep Basin & Natural River Rocks. Indoor Zen Relaxation for Office, Living Room, or Bedroom, 8.25” Tall
OLANLY Bathroom Rugs 30x20, Extra Soft Absorbent Chenille Bath Rugs | Grey, Quick-Drying Rubber Backing, Machine Washable Bath Mat for Bathroom Floor, Tub and Shower, Home Decor Accessories
Frequently Asked Questions About enkay.com
Is enkay.com a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, enkay.com is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is enkay.com safe to buy from? Is it a scam?
We don't have Trustpilot review data for enkay.com. However, our EcomScout rating is A (54/100).Always check for secure payment options, return policies, and customer reviews before purchasing.
What is enkay.com's EcomScout rating and what does it mean?
enkay.com has an EcomScout rating of A (54/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does enkay.com generate?
enkay.com receives approximately 157.7K visits per year with estimated monthly revenue of $76.9K - $169.2K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does enkay.com use?
We detected 7 Shopify apps on enkay.com, including Klaviyo: Email Marketing & SMS, Yotpo Reviews & UGC, SearchSpring and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Home Decor store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against enkay.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Home Decor store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.