Essentials360
essentials-360.comEssentials360 receives an EcomScout Rating of B+ (50/100), ranking #51,883 out of 1,193,851 Shopify stores we track. This Home Decor Home & Garden store attracts 53.1K visits per year with estimated revenue of $3.4K - $7.4K/mo. It offers 31 products at an average price of $49.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Product pricing: Average price of $49 (range: $10 – $100). Mid-range pricing strategy.
Ad spend: Estimated $3.1K/mo in paid search ($37.1K/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 3.8/5 based on 70 reviews. Good standing with customers.
Top markets: US (100%).
Best-selling product: Freedom Plus Anytime Underwear ($65). Other top sellers include Elite Fit Underwear, Escape Plus Protective Pads, Secure Shield Male Guards.
Home Decor Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Home Decor market generates $46M/month across 21,250 stores
- •5% are enterprise stores (>$100K/mo) — achievable market
- •74% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Home Decor stores earn $41K+/month
- •This store outperforms 95% of Home Decor competitors
- •Low average order value ($0) — consider bundling or upsells
- •1055 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Home Decor
Best Selling Products
#1Freedom Plus Anytime Underwear
$65
#2Elite Fit Underwear
$80
#3Escape Plus Protective Pads
$65
#4Secure Shield Male Guards
$65
#5Security Plus Overnight Underwear
$65
#6MaxCare Plus Overnight Briefs
$99.95
#7Essentials 360 Micro Towels
$22
#8Essentials 360 Premium Wet Wipes
$15
#9Essentials 360 Booster Pads
$30
#10Premium Disposable Underpads
$20
Range: $10 - $100
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$3K
Google Ads estimate
Yearly Ad Budget
$37K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| dependsEasy | 17K | $3.90 | $5.7K |
| adult diapersEasy | 9K | $2.40 | $24.4K |
| hdisEasy | 4K | $0.55 | $1.4K |
| depends for menEasy | 4K | $1.37 | $148 |
| adult diaper | 2K | $2.05 | $2.3K |
Trustpilot Rating
70 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- High business quality and trust indicators
Weaknesses
- Revenue performance needs improvement
- Marketing efficiency and ROI need improvement
Recommendations
- Focus on increasing AOV, improving conversion rates, and expanding product lines
- Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (6)
Buy Button channel3.9Klaviyo: Email Marketing & SMS
Frequently Bought Together4.9BlockSecomSimilar Stores
View all →Trending Products to Sell
Top trending products across all categories right now, based on Amazon & Google Trends data.
Lazebox Coasters Set of 8 for Drinks, 4 Inch Large Coasters for Coffee Table, Tabletop Protection for Hot & Cold Drinks, Versatile Coasters for Home Decor, Non-Slip & Easy to Clean, Coffee
Innqoo Candle Warmer Lamp with Timer, Dimmable Candle Warmer for Jar Candles, Height Adjustable Wax Melts Warmer, Birthday Gifts for Women Mom, House Warming Gifts New Home Decor | Dimmable Candle Warmer for Jar Candles, Height Adjustable Wax Melts Warmer, Room Decor House Warming Gifts New
Homedics Tabletop Water Fountain, Home Décor Soothing Sound Machine | Automatic Pump, Deep Basin & Natural River Rocks. Indoor Zen Relaxation for Office, Living Room, or Bedroom, 8.25” Tall
OLANLY Bathroom Rugs 30x20, Extra Soft Absorbent Chenille Bath Rugs | Grey, Quick-Drying Rubber Backing, Machine Washable Bath Mat for Bathroom Floor, Tub and Shower, Home Decor Accessories
Frequently Asked Questions About Essentials360
Is Essentials360 a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Essentials360 is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Essentials360 safe to buy from? Is it a scam?
Essentials360 has a Trustpilot rating of 3.8/5 based on 70 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is B+ (50/100).
What is Essentials360's EcomScout rating and what does it mean?
Essentials360 has an EcomScout rating of B+ (50/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.
How much traffic and revenue does Essentials360 generate?
Essentials360 receives approximately 53.1K visits per year with estimated monthly revenue of $3.4K - $7.4K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Essentials360 use?
We detected 6 Shopify apps on Essentials360, including ReCharge Subscriptions, Buy Button channel, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Home Decor store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Essentials360. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Home Decor store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.