Esther
esther.com.auEsther receives an EcomScout Rating of A+ (58/100), ranking #19,186 out of 1,117,024 Shopify stores we track. This Women's Clothing Fashion & Apparel store attracts 1.1M visits per year with estimated revenue of $53.3K - $115.6K/mo. It offers 738 products at an average price of A$63.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: organic 65%, direct 22%, paid 5%, referral 3%.
Product pricing: Average price of A$63 (range: A$20 – A$140) — ≈ $42 USD. Mid-range pricing strategy.
0Customer trust: Trustpilot score 1.9/5 based on 13 reviews. Mixed reviews — potential service or quality concerns.
Top markets: AU (83%), US (6%), NZ (5%).
Best-selling product: Tytania Dress - Pink | Women's Satin Mini Dress (A$34.98). Other top sellers include Chalamet Lilac Maxi Dress | Women's Bodycon Maxi Dress, Chalamet Black Maxi Dress | Women's Bodycon Maxi Dress, Shanta Peach Floral Dress | Women's Floral Maxi Dress.
Women's Clothing Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Women's Clothing market generates $28M/month across 7,673 stores
- •7% are enterprise stores (>$100K/mo) — achievable market
- •Top 10% of Women's Clothing stores earn $54K+/month
- •This store outperforms 93% of Women's Clothing competitors
- •Low average order value ($0) — consider bundling or upsells
- •504 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Women's Clothing
Best Selling Products
#1Tytania Dress - Pink | Women's Satin Mini Dress
A$34.98≈ $23
#2Chalamet Lilac Maxi Dress | Women's Bodycon Maxi Dress
A$39.98≈ $26
#3Chalamet Black Maxi Dress | Women's Bodycon Maxi Dress
A$39.98≈ $26
#4Shanta Peach Floral Dress | Women's Floral Maxi Dress
A$39.98≈ $26
#5Maleeka Blue Floral Pants | Women's High Waisted Wide Leg Pants
A$39.98≈ $26
#6Elice Pink Maxi Dress | Women's Satin Maxi Dress
A$39.98≈ $26
#7Tytania Dress - Teal | Women's Satin Mini Dress
A$34.98≈ $23
#8Mariessa Top Sunset | Women's Linen Crop Blouse
A$19.98≈ $13
#9Reanne Black Knit Top | Women's V Neck Cropped Knit Top
A$34.98≈ $23
#10Cresydda Black Multi Knit Pants | Women's High Waisted Wide Leg Knit Pants
A$34.99≈ $23
≈ $42 USD
Range: A$20 - A$140
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| polka dot dress australia | 5 | - | - |
Trustpilot Rating
13 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- Excellent traffic and growth metrics
- High business quality and trust indicators
Weaknesses
- Trustpilot rating and review volume need improvement
- Marketing efficiency and ROI need improvement
Recommendations
- Encourage customer reviews, respond to feedback, and improve customer service
- Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →Similar Stores
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Frequently Asked Questions About Esther
Is Esther a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Esther is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Esther safe to buy from? Is it a scam?
Esther has a Trustpilot rating of 1.9/5 based on 13 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is A+ (58/100).
What is Esther's EcomScout rating and what does it mean?
Esther has an EcomScout rating of A+ (58/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does Esther generate?
Esther receives approximately 1.1M visits per year with estimated monthly revenue of $53.3K - $115.6K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Esther use?
We detected 7 Shopify apps on Esther, including Shop, Gorgias, Judge.me Product Reviews and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Women's Clothing store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Esther. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Women's Clothing store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.