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ethicalmattress.com

ethicalmattress.com
50/100
EcomScout

ethicalmattress.com receives an EcomScout Rating of B+ (50/100), ranking #51,441 out of 1,190,026 Shopify stores we track. This Mattresses and Bedding Home & Garden store attracts 51.8K visits per year with estimated revenue of $25.2K - $55.5K/mo. It offers 34 products at an average price of $639.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$25.2K - $55.5K/mo
Est. Traffic/mo
4.3K
Products
34
Top Market
US (100%)
Top Channel
N/A
Est. Ad Spend/mo
$1.3K

Store Intelligence Summary

Product pricing: Average price of $639 (range: $118 – $1,954). Positioned in the premium segment.

Ad spend: Estimated $1.3K/mo in paid search ($15.6K/yr). Lean ad budget — primarily relying on organic or social channels.

Top markets: US (100%).

Best-selling product: Avocado Organic Crib Mattress ($509). Other top sellers include Avocado Organic Waterproof Fitted Mattress Protector, Avocado Organic Cotton Sateen Sheet Set, Hybrid Side/Back Sleeper Pillow - by The Pillow Bar.

How is the EcomScout Rating calculated? The B+ grade (50/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Mattresses and Bedding Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$690K/mo
Total Stores
17
Avg Revenue
$41K/mo
Top 10% Threshold
$126K/mo

Competition Breakdown

18%
35%
24%
18%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Mattresses and Bedding market generates $1M/month across 17 stores
  • 18% are enterprise stores (>$100K/mo) — achievable market
  • This store outperforms 68% of Mattresses and Bedding competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
22.5%
Pages/Visit
3.7
Avg. Time on Site
1m 54s
Avg. Product Price
$639

Range: $118 - $1,954

Rating Breakdown

Business Quality80/100
Traffic Growth60/100
Revenue Performance55/100
Marketing Efficiency49/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$1K

Google Ads estimate

Yearly Ad Budget

$16K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
mattress store near me152K$2.73$10.4K
twin mattress30K$1.68$44.5K
helix mattressEasy30K$3.56$11.2K
sealyEasy9K$3.11$80.8K
mattress store7K$5.07$158.2K

Top Countries

🇺🇸United States
100.0%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Trustpilot rating and review volume need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (3)

Trending Products to Sell

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Frequently Asked Questions About ethicalmattress.com

Is ethicalmattress.com a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, ethicalmattress.com is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is ethicalmattress.com safe to buy from? Is it a scam?

We don't have Trustpilot review data for ethicalmattress.com. However, our EcomScout rating is B+ (50/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is ethicalmattress.com's EcomScout rating and what does it mean?

ethicalmattress.com has an EcomScout rating of B+ (50/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does ethicalmattress.com generate?

ethicalmattress.com receives approximately 51.8K visits per year with estimated monthly revenue of $25.2K - $55.5K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does ethicalmattress.com use?

We detected 3 Shopify apps on ethicalmattress.com, including Shop, Yotpo Reviews & UGC, Block.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Mattresses and Bedding store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against ethicalmattress.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Mattresses and Bedding store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

ethicalmattress.com Shopify store analysis • Mattresses and BeddingHome & Garden • Unlikely Dropshipper • Rating: B+

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