Ettinger
ettinger.co.ukEttinger receives an EcomScout Rating of B+ (47/100), ranking #70,778 out of 1,196,152 Shopify stores we track. This Leather Goods Fashion & Apparel store attracts 2.7K visits per year with estimated revenue of $580 - $1.3K/mo. It offers 180 products at an average price of £120.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Product pricing: Average price of £120 (range: £6 – £245) — ≈ $152 USD. Positioned in the premium segment.
Ad spend: Estimated $345/mo in paid search ($4.1K/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 4.9/5 based on 82 reviews. Excellent reputation — customers rate this store highly.
Best-selling product: Personalisation Embossing (£30). Other top sellers include Gift Wrapping, Capra Pill Case, Bridle Hide Billfold Wallet with 6 C/C.
Leather Goods Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Leather Goods market generates $3M/month across 516 stores
- •9% are enterprise stores (>$100K/mo) — achievable market
- •Top 10% of Leather Goods stores earn $83K+/month
- •This store outperforms 94% of Leather Goods competitors
- •Low average order value ($0) — consider bundling or upsells
Top Apps in Leather Goods
Best Selling Products
#1Personalisation Embossing
£30≈ $38
#2Gift Wrapping
£6≈ $7.62
#3Capra Pill Case
£195≈ $248
#4Bridle Hide Billfold Wallet with 6 C/C
£245≈ $311
#5Sterling Billfold Wallet with 6 C/C
£240≈ $305
#6Bridle Hide Travel Shoehorn
£95≈ $121
#7Bridle Hide Round Key Fob
£42≈ $53
#8Capra Glasses Case
£115≈ $146
#9Capra Large Travel Pill Case
£155≈ $197
#10Capra Small Travel Pill Case
£120≈ $152
≈ $152 USD
Range: £6 - £245
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$345
Google Ads estimate
Yearly Ad Budget
$4K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| ettingerEasy | 1K | $0.68 | $126 |
| leather bookmarkEasy | 320 | $0.69 | $8 |
| ettinger walletEasy | 135 | - | - |
| stay fine wallets | 90 | - | - |
| frenchie walletEasy | 90 | - | - |
Trustpilot Rating
82 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Analysis
Strengths
- High business quality and trust indicators
- Excellent Trustpilot rating and review volume
Weaknesses
- Revenue performance needs improvement
- Marketing efficiency and ROI need improvement
Recommendations
- Focus on increasing AOV, improving conversion rates, and expanding product lines
- Diversify marketing: invest in SEO to build long-term organic traffic alongside your PPC efforts
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (4)
Back in Stock
TrustpilotSimilar Stores
View all →Trending Products to Sell
Top trending products across all categories right now, based on Amazon & Google Trends data.
Gaoye Transparent, Clear Blue Light Glasses for Computer & Gaming - Anti UV Ray Lenses, Scratch-Resistant & Comfort Fit
livho High Tech Blue Light Glasses - Advanced Blue Light Blocking Computer Glasses - Screen Fatigue & UV Protection
IBOANN Chic & Comfy Blue Light Glasses for Women - 3-Pack Round Frames, Screen-Ready Style with UV Protection Coating
ANYLUV Blue Light Glasses Men/Women, Blue Light Blocking Glasses, Computer Screen Blocker Eyes Protection Glasses
Frequently Asked Questions About Ettinger
Is Ettinger a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Ettinger is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Ettinger safe to buy from? Is it a scam?
Ettinger has a Trustpilot rating of 4.9/5 based on 82 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is B+ (47/100).
What is Ettinger's EcomScout rating and what does it mean?
Ettinger has an EcomScout rating of B+ (47/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.
How much traffic and revenue does Ettinger generate?
Ettinger receives approximately 2.7K visits per year with estimated monthly revenue of $580 - $1.3K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Ettinger use?
We detected 4 Shopify apps on Ettinger, including Shop, Klaviyo: Email Marketing & SMS, Back in Stock and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Leather Goods store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Ettinger. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Leather Goods store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.