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Eyeglassdirect

eyeglassdirect.com
68/100
EcomScout

Eyeglassdirect receives an EcomScout Rating of S (68/100), ranking #2,832 out of 705,486 Shopify stores we track. This Eyewear Other store attracts 237.1K visits per year with estimated revenue of $33.6K - $78.4K/mo. It offers 371 products.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$33.6K - $78.4K/mo
Est. Traffic/mo
19.8K
Products
371
Top Market
US (81%)
Top Channel
organic (54%)
Trustpilot
4.8/5 (1,357)

Store Intelligence Summary

Traffic breakdown: organic 54%, direct 30%, paid 13%.

Ad spend: Estimated $2.6K/mo in paid search ($31.4K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 4.8/5 based on 1,357 reviews. Excellent reputation — customers rate this store highly.

Top markets: US (81%), VN (7%), IN (5%).

Best-selling product: Eyeglasses Lens Replacement. Other top sellers include Rimless Titanium - Shape 22, Ernest Hemingway 4617, Boston.

How is the EcomScout Rating calculated? The S grade (68/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Eyewear Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$7.4M/mo
Total Stores
889
Avg Revenue
$8K/mo
Top 10% Threshold
$123K/mo

Competition Breakdown

18%
35%
27%
8%
11%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Eyewear market generates $7M/month across 889 stores
  • 11% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Eyewear stores earn $123K+/month
  • This store outperforms 93% of Eyewear competitors
  • Low average order value ($0) — consider bundling or upsells
  • 102 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
41.7%
Pages/Visit
2.9
Avg. Time on Site
54s

Rating Breakdown

Trustpilot100/100
Business Quality80/100
Traffic Growth75/100
Revenue Performance58/100
Marketing Efficiency41/100

Traffic Sources

organic53.9%
direct29.6%
paid12.9%
social0.4%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$3K

Google Ads estimate

Yearly Ad Budget

$31K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
rimless glassesEasy7K$1.65$2.4K
glasses directEasy2K$4.34$2.1K
eyeglass repairEasy2K$0.82$1.0K
eyeglasses direct1K$1.97$960
rimless eyeglassesEasy1K$1.37$855

Trustpilot Rating

4.8

1,357 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
81.3%
🇻🇳Vietnam
6.5%
🇮🇳India
4.7%
🇨🇦Canada
3.9%
🇨🇱Chile
3.6%

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Product catalog quality is poor

Recommendations

  • Enhance product descriptions, add more images, and expand catalog

Shopify Theme

Detecting theme...

Trending Eyewear Products

Products gaining popularity in Eyewear right now, based on Amazon & Google Trends data.

Gaoye Professional Reading Glasses for All Day - Computer Readers with Blue Light Protection - Value Pack

Gaoye Professional Reading Glasses for All Day - Computer Readers with Blue Light Protection - Value Pack

94
$13.57+64%
Gaoye Eyewear Frames for Men - Blue Light Blocking Square Glasses, Anti UV Ray Computer Gaming, Blue Blockers for Women

Gaoye Eyewear Frames for Men - Blue Light Blocking Square Glasses, Anti UV Ray Computer Gaming, Blue Blockers for Women

92
$7.99+64%
Oilway Blue-Light Blocking Glasses Computer Reading/Gaming/TV/Phones Glasses Fashion Anti Eyestrain Glasses for Women Men

Oilway Blue-Light Blocking Glasses Computer Reading/Gaming/TV/Phones Glasses Fashion Anti Eyestrain Glasses for Women Men

92
$7.64+64%
Gaoye 1.5 Professional Reading Glasses for All Day - Computer Readers with Blue Light Protection - Value Pack

Gaoye 1.5 Professional Reading Glasses for All Day - Computer Readers with Blue Light Protection - Value Pack

88
$13.57+38%
See all trending Eyewear products

Frequently Asked Questions About Eyeglassdirect

Is Eyeglassdirect a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Eyeglassdirect is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Eyeglassdirect safe to buy from? Is it a scam?

Eyeglassdirect has a Trustpilot rating of 4.8/5 based on 1,357 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (68/100).

What is Eyeglassdirect's EcomScout rating and what does it mean?

Eyeglassdirect has an EcomScout rating of S (68/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Eyeglassdirect generate?

Eyeglassdirect receives approximately 237.1K visits per year with estimated monthly revenue of $33.6K - $78.4K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Eyeglassdirect use?

We detected 5 Shopify apps on Eyeglassdirect, including Trustpilot, Klaviyo: Email Marketing & SMS, Instagram Feed and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Eyewear store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Eyeglassdirect. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Eyewear store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Eyeglassdirect Shopify store analysis • EyewearOther • Unlikely Dropshipper • Rating: S

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