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fatherrabbit.com

fatherrabbit.com
57/100
EcomScout

fatherrabbit.com receives an EcomScout Rating of A+ (57/100), ranking #26,089 out of 1,188,667 Shopify stores we track. This Homewares and Gifts Home & Garden store attracts 694.0K visits per year with estimated revenue of $22.8K - $50.1K/mo. It offers 1.0K products at an average price of NZ$37.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$22.8K - $50.1K/mo
Est. Traffic/mo
57.8K
Products
1.0K
Top Market
NZ (87%)
Top Channel
organic (62%)
Trustpilot
2.9/5 (3)

Store Intelligence Summary

Traffic breakdown: organic 62%, paid 27%, direct 4%, social 4%.

Product pricing: Average price of NZ$37 (range: NZ$8 – NZ$160) — ≈ $23 USD. Budget-friendly positioning targeting volume sales.

0

Customer trust: Trustpilot score 2.9/5 based on 3 reviews. Mixed reviews — potential service or quality concerns.

Top markets: NZ (87%), AU (6%), US (5%).

Best-selling product: Father Rabbit Stationery | A2 Month Planner (NZ$39). Other top sellers include Weck | Mold Jar with Glass Lid, Acme | Roman Cup & Saucer | Kawakawa, Father Rabbit Stationery | A4 Week Planner.

How is the EcomScout Rating calculated? The A+ grade (57/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Homewares and Gifts Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$58K/mo
Total Stores
25
Avg Revenue
$2K/mo
Top 10% Threshold
$35K/mo

Competition Breakdown

32%
52%
8%
4%
4%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Homewares and Gifts market generates $0M/month across 25 stores
  • 4% are enterprise stores (>$100K/mo) — achievable market
  • 84% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Homewares and Gifts stores earn $35K+/month
  • This store outperforms 93% of Homewares and Gifts competitors
  • Low average order value ($0) — consider bundling or upsells

Top Apps in Homewares and Gifts

Analyzing...
Bounce Rate
26.0%
Pages/Visit
2.1
Avg. Time on Site
29s
Avg. Product Price
NZ$37

≈ $23 USD

Range: NZ$8 - NZ$160

Rating Breakdown

Business Quality100/100
Traffic Growth75/100
Revenue Performance56/100
Trustpilot45/100
Marketing Efficiency7/100

Traffic Sources

organic61.5%
paid26.8%
direct4.2%
social3.6%
referral2.9%

Trustpilot Rating

2.9

3 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇳🇿New Zealand
87.1%
🇦🇺Australia
6.2%
🇺🇸United States
5.4%
🇨🇦Canada
1.3%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

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Frequently Asked Questions About fatherrabbit.com

Is fatherrabbit.com a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, fatherrabbit.com is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is fatherrabbit.com safe to buy from? Is it a scam?

fatherrabbit.com has a Trustpilot rating of 2.9/5 based on 3 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is A+ (57/100).

What is fatherrabbit.com's EcomScout rating and what does it mean?

fatherrabbit.com has an EcomScout rating of A+ (57/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does fatherrabbit.com generate?

fatherrabbit.com receives approximately 694.0K visits per year with estimated monthly revenue of $22.8K - $50.1K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does fatherrabbit.com use?

We detected 7 Shopify apps on fatherrabbit.com, including Pre-Order, Shop, Gorgias and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Homewares and Gifts store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against fatherrabbit.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Homewares and Gifts store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

fatherrabbit.com Shopify store analysis • Homewares and GiftsHome & Garden • Unlikely Dropshipper • Rating: A+

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