Filson Europe
filson.euFilson Europe receives an EcomScout Rating of S (78/100), ranking #349 out of 889,150 Shopify stores we track. This Outdoor Clothing Fashion & Apparel store attracts 2.0M visits per year with estimated revenue of $541.7K - $1.2M/mo. It offers 997 products at an average price of €225.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: organic 37%, direct 26%, paid 16%, referral 8%.
Product pricing: Average price of €225 (range: €60 – €550) — ≈ $245 USD. Positioned in the premium segment.
Ad spend: Estimated $5.8K/mo in paid search ($69.5K/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 4.4/5 based on 2,973 reviews. Good standing with customers.
Top markets: FR (26%), GB (13%), US (9%).
Best-selling product: OAKVILLE CANVAS SHORTS (€125). Other top sellers include OAKVILLE CANVAS SHORTS, Dry Tin Cloth Shorts, WOMEN’S FIELD SHORT SLEEVE COVERALL.
Outdoor Clothing Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Outdoor Clothing market generates $0M/month across 154 stores
- •3% are enterprise stores (>$100K/mo) — achievable market
- •73% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Outdoor Clothing stores earn $43K+/month
- •This store outperforms 96% of Outdoor Clothing competitors
- •Low average order value ($0) — consider bundling or upsells
Top Apps in Outdoor Clothing
Best Selling Products
#1OAKVILLE CANVAS SHORTS
€125≈ $136
#2OAKVILLE CANVAS SHORTS
€125≈ $136
#3Dry Tin Cloth Shorts
€165≈ $180
#4WOMEN’S FIELD SHORT SLEEVE COVERALL
€295≈ $322
#5WOMEN’S AVIATOR CLOTH WORK JACKET
€395≈ $431
#6210G Merino Wool Short Sleeve Crewneck
€135≈ $147
#7Filson x Ten Thousand Tactical Shorts
€105≈ $114
#8SHIPWRIGHT FINE TWILL SHIRT
€175≈ $191
#9Logger Mesh Cap
€60≈ $65
#10Logger Mesh Cap
€60≈ $65
≈ $245 USD
Range: €60 - €550
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$6K
Google Ads estimate
Yearly Ad Budget
$70K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| filsonEasy | 62K | $0.28 | $1.1K |
| filson backpackEasy | 2K | $0.54 | $129 |
| filson jacketEasy | 2K | $0.64 | $181 |
| filson seattleEasy | 1K | $0.32 | $146 |
| filson wool jacketEasy | 690 | - | - |
Trustpilot Rating
2,973 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- Strong revenue performance and growth
- Excellent traffic and growth metrics
- High business quality and trust indicators
- Excellent Trustpilot rating and review volume
- High-quality product catalog
Weaknesses
- Marketing efficiency and ROI need improvement
Recommendations
- Continue optimizing marketing mix: test new channels, improve conversion rates, and track ROI metrics
Shopify Theme
Tech Stack & Apps
Browse All Apps →
Trustpilot
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Frequently Asked Questions About Filson Europe
Is Filson Europe a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Filson Europe is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Filson Europe safe to buy from? Is it a scam?
Filson Europe has a Trustpilot rating of 4.4/5 based on 2,973 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (78/100).
What is Filson Europe's EcomScout rating and what does it mean?
Filson Europe has an EcomScout rating of S (78/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does Filson Europe generate?
Filson Europe receives approximately 2.0M visits per year with estimated monthly revenue of $541.7K - $1.2M/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Filson Europe use?
We detected 11 Shopify apps on Filson Europe, including Shop, Gorgias, Trustpilot and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Outdoor Clothing store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Filson Europe. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Outdoor Clothing store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.