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FireFold

firefold.com
65/100
EcomScout

FireFold receives an EcomScout Rating of S (65/100), ranking #9,356 out of 1,188,913 Shopify stores we track. This Pet Supplies Pets store attracts 403.7K visits per year with estimated revenue of $174.9K - $349.9K/mo. It offers 2.5K+ products at an average price of $375.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$174.9K - $349.9K/mo
Est. Traffic/mo
33.6K
Products
2.5K+
Top Market
US (81%)
Top Channel
organic (40%)
Trustpilot
3.5/5 (0)

Store Intelligence Summary

Traffic breakdown: organic 40%, direct 30%, paid 12%, referral 8%.

Product pricing: Average price of $375 (range: $13 – $2,899). Positioned in the premium segment.

Ad spend: Estimated $3.8K/mo in paid search ($45.7K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 3.5/5. Good standing with customers.

Top markets: US (81%), CA (5%), IN (4%).

Best-selling product: Vertical Cable Cat6 UTP, CMR, Solid, 23AWG, 550MHz, No Spline - 1000ft Box ($171.26). Other top sellers include Intellinet QSFP+ 40G Passive DAC Twinax Cable, Intellinet SFP+ 10G Passive DAC Twinax Cable, Intellinet 40G QSFP+ to 4 x 10G SFP+ Passive DAC Breakout Cable.

How is the EcomScout Rating calculated? The S grade (65/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Pet Supplies Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$30.4M/mo
Total Stores
10,307
Avg Revenue
$3K/mo
Top 10% Threshold
$54K/mo

Competition Breakdown

34%
36%
20%
4%
6%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Pet Supplies market generates $30M/month across 10,307 stores
  • 6% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Pet Supplies stores earn $54K+/month
  • This store outperforms 95% of Pet Supplies competitors
  • Low average order value ($0) — consider bundling or upsells
  • 613 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
45.7%
Pages/Visit
3.1
Avg. Time on Site
1m 15s
Avg. Product Price
$375

Range: $13 - $2,899

Rating Breakdown

Business Quality90/100
Traffic Growth80/100
Revenue Performance75/100
Marketing Efficiency60/100

Traffic Sources

organic39.9%
direct29.6%
paid12.2%
referral7.5%
social0.9%

Marketing & Ad Spend

Monthly Ad Spend

$4K

Google Ads estimate

Yearly Ad Budget

$46K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
hdmi cable54K$0.67$3.6K
electrical boxEasy6K$1.11$1.3K
patch cableEasy3K$3.04$2.1K
dp to hdmi adapterEasy3K--
66 blockEasy2K$1.09$29

Trustpilot Rating

3.5

0 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
81.5%
🇨🇦Canada
4.6%
🇮🇳India
4.2%
🇬🇧United Kingdom
3.4%
🇩🇪Germany
2.2%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • High business quality and trust indicators
  • High-quality product catalog

Weaknesses

  • Trustpilot rating and review volume need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service

Shopify Theme

Detecting theme...

Trending Pet Supplies Products

Products gaining popularity in Pet Supplies right now, based on Amazon & Google Trends data.

Amazon Basics Leak-Proof Dog and Puppy Potty Training Pee Pads with Quick-Dry 5-Layer Super Absorbent Design, Regular Size 22 x 22 inch, Blue & White, 100 Count

Amazon Basics Leak-Proof Dog and Puppy Potty Training Pee Pads with Quick-Dry 5-Layer Super Absorbent Design, Regular Size 22 x 22 inch, Blue & White, 100 Count

55
$18.99+58%
Dr. Elsey's Ultra UnScented Clumping Clay Cat Litter 40 lb. Bag

Dr. Elsey's Ultra UnScented Clumping Clay Cat Litter 40 lb. Bag

51
$22.99+50%
Amazon Basics Dog Poop Leak Proof Bags with Dispenser and Leash Clip, Unscented, 13" x 9" Large Size, 300 Count

Amazon Basics Dog Poop Leak Proof Bags with Dispenser and Leash Clip, Unscented, 13" x 9" Large Size, 300 Count

45
$9.30+8%
Temptations Classic Crunchy and Soft Cat Treats, Tasty Chicken, 30 oz | Under 2 calories per treat, crunchy outside & soft inside, resealable tub, use as meal or topper, 100% complete & balanced

Temptations Classic Crunchy and Soft Cat Treats, Tasty Chicken, 30 oz | Under 2 calories per treat, crunchy outside & soft inside, resealable tub, use as meal or topper, 100% complete & balanced

44
$15.48+11%
See all trending Pet Supplies products

Frequently Asked Questions About FireFold

Is FireFold a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, FireFold is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is FireFold safe to buy from? Is it a scam?

FireFold has a Trustpilot rating of 3.5/5 based on 0 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is S (65/100).

What is FireFold's EcomScout rating and what does it mean?

FireFold has an EcomScout rating of S (65/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does FireFold generate?

FireFold receives approximately 403.7K visits per year with estimated monthly revenue of $174.9K - $349.9K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does FireFold use?

We detected 9 Shopify apps on FireFold, including Klevu Smart Search, Klaviyo: Email Marketing & SMS, Judge.me Product Reviews and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Pet Supplies store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against FireFold. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Pet Supplies store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

FireFold Shopify store analysis • Pet SuppliesPets • Unlikely Dropshipper • Rating: S

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