Firetoys (Official)
firetoys.co.ukFiretoys (Official) receives an EcomScout Rating of A (50/100), ranking #51,783 out of 1,192,792 Shopify stores we track. This Aerial and Circus Equipment Sports & Outdoors store attracts 275.1K visits per year with estimated revenue of $11.4K - $24.8K/mo. It offers 583 products at an average price of £36.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: organic 44%, direct 29%, paid 12%, referral 4%.
Product pricing: Average price of £36 (range: £3 – £175) — ≈ $46 USD. Mid-range pricing strategy.
Ad spend: Estimated $73/mo in paid search ($876/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 4.7/5 based on 28 reviews. Excellent reputation — customers rate this store highly.
Top markets: GB (85%), US (15%).
Best-selling product: Firetoys Polyester Strop (Round Sling) (£14.95). Other top sellers include Prodigy Snake Tape - High Quality Aerial Hoop Tape (14m / 15yd), Firetoys Drawstring Carrier Bag, BOLT OneSevenFive.
Aerial and Circus Equipment Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Aerial and Circus Equipment market generates $0M/month across 1 stores
- •This store outperforms 0% of Aerial and Circus Equipment competitors
- •Low average order value ($0) — consider bundling or upsells
Top Apps in Aerial and Circus Equipment
Best Selling Products
#1Firetoys Polyester Strop (Round Sling)
£14.95≈ $19
#2Prodigy Snake Tape - High Quality Aerial Hoop Tape (14m / 15yd)
£8.95≈ $11
#3Firetoys Drawstring Carrier Bag
£2.95≈ $3.75
#4BOLT OneSevenFive
£8.95≈ $11
#5Barefoot Slacklines - 18m slackline - Complete set
£32.95≈ $42
#6Prodigy Elevate - Figure 8 for Aerial Silks
£36.95≈ $47
#7Status Black Fibreglass Handsticks
£6.95≈ $8.83
#8Juggle Dream Jester Diabolo
£12.95≈ $16
#9Firetoys 0 Point Aerial Hoop (Tabless Hoop)
£175≈ $222
#10Standard Diabolo Handsticks
£2.95≈ $3.75
≈ $46 USD
Range: £3 - £175
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$73
Google Ads estimate
Yearly Ad Budget
$876
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| firetoysEasy | 570 | - | - |
| aerial silks rigs | 100 | - | - |
| aerial swivelEasy | 40 | - | - |
Trustpilot Rating
28 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- High business quality and trust indicators
- Excellent Trustpilot rating and review volume
Weaknesses
- Revenue performance needs improvement
- Marketing efficiency and ROI need improvement
Recommendations
- Focus on increasing AOV, improving conversion rates, and expanding product lines
- Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (10)
Judge.me Product Reviews5.0ReCharge Subscriptions
Back in Stock4.9
Pre-Order0
Buy Button channel3.9Block
Trustpilot3.5Countdown TimerSection Store: Theme SectionsSimilar Stores
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Frequently Asked Questions About Firetoys (Official)
Is Firetoys (Official) a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Firetoys (Official) is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Firetoys (Official) safe to buy from? Is it a scam?
Firetoys (Official) has a Trustpilot rating of 4.7/5 based on 28 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is A (50/100).
What is Firetoys (Official)'s EcomScout rating and what does it mean?
Firetoys (Official) has an EcomScout rating of A (50/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does Firetoys (Official) generate?
Firetoys (Official) receives approximately 275.1K visits per year with estimated monthly revenue of $11.4K - $24.8K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Firetoys (Official) use?
We detected 10 Shopify apps on Firetoys (Official), including Shop, Judge.me Product Reviews, ReCharge Subscriptions and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Aerial and Circus Equipment store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Firetoys (Official). Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Aerial and Circus Equipment store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.