FitFlop
fitflop.com.auFitFlop receives an EcomScout Rating of A+ (58/100), ranking #23,247 out of 1,191,764 Shopify stores we track. This store attracts 228.3K visits per year with estimated revenue of $8.2K - $19.0K/mo..
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Ad spend: Estimated $9/mo in paid search ($108/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 4.2/5 based on 70,628 reviews. Good standing with customers.
Top markets: AU (100%).
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$9
Google Ads estimate
Yearly Ad Budget
$108
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| australia shoes | 250 | $0.86 | $3 |
| shoes melbourneEasy | 44 | $1.13 | $1 |
| flip flop australiaEasy | 9 | - | - |
Trustpilot Rating
70,628 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- Excellent Trustpilot rating and review volume
Weaknesses
- Product catalog quality is poor
- Marketing efficiency and ROI need improvement
Recommendations
- Enhance product descriptions, add more images, and expand catalog
- Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →Similar Stores
View all →Frequently Asked Questions About FitFlop
Is FitFlop a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, FitFlop is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is FitFlop safe to buy from? Is it a scam?
FitFlop has a Trustpilot rating of 4.2/5 based on 70,628 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is A+ (58/100).
What is FitFlop's EcomScout rating and what does it mean?
FitFlop has an EcomScout rating of A+ (58/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does FitFlop generate?
FitFlop receives approximately 228.3K visits per year with estimated monthly revenue of $8.2K - $19.0K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does FitFlop use?
We detected 8 Shopify apps on FitFlop, including Shop, Klaviyo: Email Marketing & SMS, Back in Stock and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Shopify store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against FitFlop. Study their traffic sources, pricing strategy, best-selling products, and tech stack.Install our Chrome extension to spy on any Shopify store while browsing.