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FloraQueen

floraqueen.it
56/100
EcomScout

FloraQueen receives an EcomScout Rating of A+ (56/100), ranking #14,997 out of 770,179 Shopify stores we track. This Floral & Gifts Other store attracts 327.9K visits per year with estimated revenue of $19.3K - $45.1K/mo. It offers 631 products at an average price of €41.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$19.3K - $45.1K/mo
Est. Traffic/mo
27.3K
Products
631
Top Market
IT (79%)
Top Channel
organic (50%)
Trustpilot
1.8/5 (90,450)

Store Intelligence Summary

Traffic breakdown: organic 50%, paid 31%, direct 12%, referral 4%.

Product pricing: Average price of €41 (range: €6 – €75) — ≈ $45 USD. Mid-range pricing strategy.

Ad spend: Estimated $206/mo in paid search ($2.5K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 1.8/5 based on 90,450 reviews. Mixed reviews — potential service or quality concerns.

Top markets: IT (79%), DE (7%), US (6%).

Best-selling product: Freschezza Sottile - Rose e Gigli (€44.90). Other top sellers include Amore Classico - 12 Rose Rosse, Aurore - Gigli Bianchi, Parole Vere.

How is the EcomScout Rating calculated? The A+ grade (56/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Floral & Gifts Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$37K/mo
Total Stores
12
Avg Revenue
$3K/mo
Top 10% Threshold
$39K/mo

Competition Breakdown

33%
42%
17%
8%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Floral & Gifts market generates $0M/month across 12 stores
  • 8% are enterprise stores (>$100K/mo) — achievable market
  • 75% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Floral & Gifts stores earn $39K+/month
  • This store outperforms 92% of Floral & Gifts competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
35.2%
Pages/Visit
6.0
Avg. Time on Site
2m 6s
Avg. Product Price
€41

≈ $45 USD

Range: €6 - €75

Rating Breakdown

Business Quality80/100
Traffic Growth75/100
Trustpilot60/100
Revenue Performance46/100
Marketing Efficiency27/100

Traffic Sources

organic50.3%
paid31.0%
direct11.7%
referral3.9%
social0.0%

Marketing & Ad Spend

Monthly Ad Spend

$206

Google Ads estimate

Yearly Ad Budget

$2K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
order flowers near me4K--
sending flowers3K$4.41$56.3K
flowers and balloons near me3K--
send flowers near me2K--
best flowers near me2K--

Trustpilot Rating

1.8

90,450 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇮🇹Italy
79.2%
🇩🇪Germany
7.3%
🇺🇸United States
5.9%
🇪🇸Spain
4.2%
🇨🇭Switzerland
3.4%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (3)

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Frequently Asked Questions About FloraQueen

Is FloraQueen a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, FloraQueen is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is FloraQueen safe to buy from? Is it a scam?

FloraQueen has a Trustpilot rating of 1.8/5 based on 90,450 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is A+ (56/100).

What is FloraQueen's EcomScout rating and what does it mean?

FloraQueen has an EcomScout rating of A+ (56/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does FloraQueen generate?

FloraQueen receives approximately 327.9K visits per year with estimated monthly revenue of $19.3K - $45.1K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does FloraQueen use?

We detected 3 Shopify apps on FloraQueen, including Judge.me Product Reviews, Block, Eraya.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Floral & Gifts store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against FloraQueen. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Floral & Gifts store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

FloraQueen Shopify store analysis • Floral & GiftsOther • Unlikely Dropshipper • Rating: A+

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