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51/100
EcomScout

FOCUL receives an EcomScout Rating of A (51/100), ranking #25,597 out of 892,284 Shopify stores we track. This Supplements Health & Wellness store attracts 56.8K visits per year with estimated revenue of $7.3K - $14.5K/mo. It offers 3 products at an average price of £51.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$7.3K - $14.5K/mo
Est. Traffic/mo
4.7K
Products
3
Top Channel
N/A
Trustpilot
4.5/5 (166)

Store Intelligence Summary

Product pricing: Average price of £51 (range: £35 – £84) — ≈ $65 USD. Mid-range pricing strategy.

0

Customer trust: Trustpilot score 4.5/5 based on 166 reviews. Excellent reputation — customers rate this store highly.

Best-selling product: Gut + Mind 2 (£34.99). Other top sellers include Gut + Mind, 3 Month Supply.

How is the EcomScout Rating calculated? The A grade (51/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Supplements Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$11.0M/mo
Total Stores
4,082
Avg Revenue
$3K/mo
Top 10% Threshold
$39K/mo

Competition Breakdown

33%
41%
18%
5%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Supplements market generates $11M/month across 4,082 stores
  • 5% are enterprise stores (>$100K/mo) — achievable market
  • 74% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Supplements stores earn $39K+/month
  • This store outperforms 93% of Supplements competitors
  • Low average order value ($0) — consider bundling or upsells
  • 197 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
94.5%
Pages/Visit
1.1
Avg. Time on Site
9s
Avg. Product Price
£51

≈ $65 USD

Range: £35 - £84

Rating Breakdown

Trustpilot90/100
Business Quality85/100
Traffic Growth70/100
Revenue Performance31/100
Marketing Efficiency7/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Trustpilot Rating

4.5

166 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Revenue performance needs improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

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Frequently Asked Questions About FOCUL

Is FOCUL a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, FOCUL is classified as "Likely Dropshipper". Indicators include: Uses dropshipping apps, Suspicious pricing patterns.

Is FOCUL safe to buy from? Is it a scam?

FOCUL has a Trustpilot rating of 4.5/5 based on 166 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is A (51/100).

What is FOCUL's EcomScout rating and what does it mean?

FOCUL has an EcomScout rating of A (51/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does FOCUL generate?

FOCUL receives approximately 56.8K visits per year with estimated monthly revenue of $7.3K - $14.5K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does FOCUL use?

We detected 7 Shopify apps on FOCUL, including Shop, Loox Photo Reviews, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Supplements store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against FOCUL. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Supplements store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

FOCUL Shopify store analysis • SupplementsHealth & Wellness • Likely Dropshipper • Rating: A

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