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Food Safety Direct

foodsafetydirect.co.uk
44/100
EcomScout

Food Safety Direct receives an EcomScout Rating of B+ (44/100), ranking #32,430 out of 481,758 Shopify stores we track. This Specialty Foods Food & Beverage store attracts 42.0K visits per year with estimated revenue of $3.4K - $6.7K/mo. It offers 670 products at an average price of $21.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$3.4K - $6.7K/mo
Est. Traffic/mo
3.5K
Products
670
Top Market
GB (100%)
Top Channel
N/A
Trustpilot
3.7/5 (1)

Store Intelligence Summary

Product pricing: Average price of $21 (range: $1 – $190). Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $112/mo in paid search ($1.3K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 3.7/5 based on 1 reviews. Good standing with customers.

Top markets: GB (100%).

Best-selling product: ETI 860-870 Waterproof Legionella Thermometer Kit ($189.99). Other top sellers include Food Allergen Awareness & Food Allergy Training, Men's White Lab Coat - 245gm Polyester cotton, GlitterBug® Fluorescent Potion 240ml.

How is the EcomScout Rating calculated? The B+ grade (44/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Specialty Foods Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$19.4M/mo
Total Stores
3,696
Avg Revenue
$5K/mo
Top 10% Threshold
$75K/mo

Competition Breakdown

21%
41%
24%
6%
8%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Specialty Foods market generates $19M/month across 3,696 stores
  • 8% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Specialty Foods stores earn $75K+/month
  • This store outperforms 93% of Specialty Foods competitors
  • Low average order value ($0) — consider bundling or upsells
  • 278 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
64.8%
Pages/Visit
2.4
Avg. Time on Site
33s
Avg. Product Price
$21

Range: $1 - $190

Rating Breakdown

Business Quality80/100
Traffic Growth65/100
Trustpilot55/100
Marketing Efficiency27/100
Revenue Performance24/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$112

Google Ads estimate

Yearly Ad Budget

$1K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
lab coatsEasy4K$2.75$24.0K
butchers coatEasy90$1.12$22
pharmacy white coats26--

Trustpilot Rating

3.7

1 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇬🇧United Kingdom
100.0%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Frequently Asked Questions About Food Safety Direct

Is Food Safety Direct a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Food Safety Direct is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Food Safety Direct safe to buy from? Is it a scam?

Food Safety Direct has a Trustpilot rating of 3.7/5 based on 1 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is B+ (44/100).

What is Food Safety Direct's EcomScout rating and what does it mean?

Food Safety Direct has an EcomScout rating of B+ (44/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Food Safety Direct generate?

Food Safety Direct receives approximately 42.0K visits per year with estimated monthly revenue of $3.4K - $6.7K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Food Safety Direct use?

We detected 6 Shopify apps on Food Safety Direct, including Shop, Klaviyo: Email Marketing & SMS, Judge.me Product Reviews and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Specialty Foods store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Food Safety Direct. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Specialty Foods store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Food Safety Direct Shopify store analysis • Specialty FoodsFood & Beverage • Unlikely Dropshipper • Rating: B+

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