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franwilson.com

franwilson.com
33/100
EcomScout

franwilson.com receives an EcomScout Rating of B (33/100), ranking #78,968 out of 416,308 Shopify stores we track. This Makeup and Skincare Beauty & Personal Care store attracts 14.4K visits per year with estimated revenue of $265 - $515/mo. It offers 66 products at an average price of $9.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$265 - $515/mo
Est. Traffic/mo
1.2K
Products
66
Top Market
US (100%)
Top Channel
N/A

Store Intelligence Summary

Product pricing: Average price of $9 (range: $7 – $20). Budget-friendly positioning targeting volume sales.

0

Top markets: US (100%).

Best-selling product: Instant Brows Arched ($7.99). Other top sellers include MOODmatcher Lipstick Pink, MOODmatcher Lipstick Orange, Instant Brows Round.

How is the EcomScout Rating calculated? The B grade (33/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Makeup and Skincare Market Intelligence

Benchmark this competitor against the market

Top 90%
by revenue
Market Size
$112K/mo
Total Stores
19
Avg Revenue
$6K/mo
Top 10% Threshold
$33K/mo

Competition Breakdown

21%
47%
26%
5%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Makeup and Skincare market generates $0M/month across 19 stores
  • Top 10% of Makeup and Skincare stores earn $33K+/month
  • This store outperforms 82% of Makeup and Skincare competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
39.2%
Pages/Visit
1.1
0
Avg. Product Price
$9

Range: $7 - $20

Rating Breakdown

Business Quality95/100
Traffic Growth60/100
Revenue Performance22/100
Marketing Efficiency7/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Top Countries

🇺🇸United States
100.0%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement
  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Encourage customer reviews, respond to feedback, and improve customer service
  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

Blue Lizard Sensitive Mineral SPF 50 Sunscreen Lotion, 100% Mineral Sunscreen, UVA/UVB Protection, Infused with organic Aloe Vera, Soothes and Hydrates, 5 fl oz

Blue Lizard Sensitive Mineral SPF 50 Sunscreen Lotion, 100% Mineral Sunscreen, UVA/UVB Protection, Infused with organic Aloe Vera, Soothes and Hydrates, 5 fl oz

97
$15.49+129%
medicube Toner Pads Zero Pore Pad 2.0 | Dual-Textured Facial Pad for Exfoliation and Pore Care with 4.5% AHA Lactic Acid, 0.45% BHA Salicylic Acid | Ideal for All, Korean Skin Care, 70 Pads (1 Pack)

medicube Toner Pads Zero Pore Pad 2.0 | Dual-Textured Facial Pad for Exfoliation and Pore Care with 4.5% AHA Lactic Acid, 0.45% BHA Salicylic Acid | Ideal for All, Korean Skin Care, 70 Pads (1 Pack)

91
$18.90+145%
Banana Boat Sport Ultra SPF 50 Sunscreen Spray | Banana Boat Sunscreen Spray SPF 50, Water Resistant, Oxybenzone Free, Sunblock, 6oz each Twin Pack

Banana Boat Sport Ultra SPF 50 Sunscreen Spray | Banana Boat Sunscreen Spray SPF 50, Water Resistant, Oxybenzone Free, Sunblock, 6oz each Twin Pack

86
$13.97+136%
CeraVe Moisturizing Cream, Body and Face Moisturizer for Dry Skin, Body Cream with Hyaluronic Acid and Ceramides, Daily Moisturizer, Oil-Free, Fragrance Free, Non-Comedogenic, 19 Ounce

CeraVe Moisturizing Cream, Body and Face Moisturizer for Dry Skin, Body Cream with Hyaluronic Acid and Ceramides, Daily Moisturizer, Oil-Free, Fragrance Free, Non-Comedogenic, 19 Ounce

86
$17.06+97%
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Frequently Asked Questions About franwilson.com

Is franwilson.com a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, franwilson.com is classified as "Likely Dropshipper". Indicators include: Uses dropshipping apps, Suspicious pricing patterns.

Is franwilson.com safe to buy from? Is it a scam?

We don't have Trustpilot review data for franwilson.com. However, our EcomScout rating is B (33/100). Note: This store shows signs of dropshipping, which may mean longer shipping times (15-45 days).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is franwilson.com's EcomScout rating and what does it mean?

franwilson.com has an EcomScout rating of B (33/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does franwilson.com generate?

franwilson.com receives approximately 14.4K visits per year with estimated monthly revenue of $265 - $515/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does franwilson.com use?

We detected 10 Shopify apps on franwilson.com, including Shop, ReCharge Subscriptions, PageFly Landing Page Builder and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Makeup and Skincare store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against franwilson.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Makeup and Skincare store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

franwilson.com Shopify store analysis • Makeup and SkincareBeauty & Personal Care • Likely Dropshipper • Rating: B

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