Fred & Wick
fredandwick.comFred & Wick receives an EcomScout Rating of B (30/100), ranking #196,573 out of 575,329 Shopify stores we track. This Skincare Beauty & Personal Care store. It offers 30 products at an average price of £17.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Product pricing: Average price of £17 (range: £5 – £30) — ≈ $21 USD. Budget-friendly positioning targeting volume sales.
0Customer trust: Trustpilot score 4.7/5 based on 31 reviews. Excellent reputation — customers rate this store highly.
Best-selling product: BLACK PLUM & RHUBARB DIFFUSER (£29.95). Other top sellers include BLACK PLUM & RHUBARB WAX MELTS, NUTCRACKER CANDLE, DARK HONEY & TOBACCO WAX MELTS.
Skincare Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Skincare market generates $10M/month across 7,392 stores
- •1% are enterprise stores (>$100K/mo) — achievable market
- •90% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Skincare stores earn $11K+/month
- •This store outperforms 89% of Skincare competitors
- •Cleansers shows highest opportunity with $1,540 median revenue and medium competition
- •High average order value ($183) suggests premium positioning works well
- •102 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Skincare
Best Selling Products
#1BLACK PLUM & RHUBARB DIFFUSER
£29.95≈ $38
#2BLACK PLUM & RHUBARB WAX MELTS
£5.45≈ $6.92
#3NUTCRACKER CANDLE
£15.95≈ $20
#4DARK HONEY & TOBACCO WAX MELTS
£5.45≈ $6.92
#5BLACK PLUM & RHUBARB CANDLE
£21.95≈ $28
#6DAMSON PLUM & PATCHOULI WAX MELTS
£5.45≈ $6.92
#7PEONY & BLUSH SUEDE WAX MELTS
£5.45≈ $6.92
#8DARK HONEY & TOBACCO CANDLE
£21.95≈ $28
#9FRANKINCENSE & MYRRH CANDLE
£21.95≈ $28
ROCK SALT & DRIFTWOOD WAX MELTS
£5.45≈ $6.92
≈ $21 USD
Range: £5 - £30
Rating Breakdown
Traffic Sources
Trustpilot Rating
31 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Analysis
Strengths
- High business quality and trust indicators
- Excellent Trustpilot rating and review volume
Weaknesses
- Revenue performance needs improvement
- Traffic and growth metrics are below average
- Marketing efficiency and ROI need improvement
Recommendations
- Focus on increasing AOV, improving conversion rates, and expanding product lines
- Invest in SEO, content marketing, and social media to drive more traffic
- Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (4)
TrustpilotSimilar Stores
View all →Trending Skincare Products
Products gaining popularity in Skincare right now, based on Amazon & Google Trends data.
Blue Lizard Sensitive Mineral SPF 50 Sunscreen Lotion, 100% Mineral Sunscreen, UVA/UVB Protection, Infused with organic Aloe Vera, Soothes and Hydrates, 5 fl oz
medicube Toner Pads Zero Pore Pad 2.0 | Dual-Textured Facial Pad for Exfoliation and Pore Care with 4.5% AHA Lactic Acid, 0.45% BHA Salicylic Acid | Ideal for All, Korean Skin Care, 70 Pads (1 Pack)
Banana Boat Sport Ultra SPF 50 Sunscreen Spray | Banana Boat Sunscreen Spray SPF 50, Water Resistant, Oxybenzone Free, Sunblock, 6oz each Twin Pack
CeraVe Moisturizing Cream, Body and Face Moisturizer for Dry Skin, Body Cream with Hyaluronic Acid and Ceramides, Daily Moisturizer, Oil-Free, Fragrance Free, Non-Comedogenic, 19 Ounce
Frequently Asked Questions About Fred & Wick
Is Fred & Wick a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Fred & Wick is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Fred & Wick safe to buy from? Is it a scam?
Fred & Wick has a Trustpilot rating of 4.7/5 based on 31 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is B (30/100).
What is Fred & Wick's EcomScout rating and what does it mean?
Fred & Wick has an EcomScout rating of B (30/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.
How much traffic and revenue does Fred & Wick generate?
Fred & Wick receives approximately traffic data not available. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Fred & Wick use?
We detected 4 Shopify apps on Fred & Wick, including Shop, Trustpilot, Smile.io Rewards & Loyalty and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Skincare store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Fred & Wick. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Skincare store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.