Furn
furn.comFurn receives an EcomScout Rating of S (61/100), ranking #16,184 out of 1,191,510 Shopify stores we track. This Bedding and Home Decor Home & Garden store attracts 2.5M visits per year with estimated revenue of $70.4K - $154.9K/mo. It offers 2.1K products at an average price of £15.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: organic 36%, direct 31%, social 12%, paid 10%.
Product pricing: Average price of £15 (range: £9 – £19) — ≈ $19 USD. Budget-friendly positioning targeting volume sales.
Ad spend: Estimated $174/mo in paid search ($2.1K/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 2.2/5 based on 17 reviews. Mixed reviews — potential service or quality concerns.
Top markets: GB (69%), US (12%), IN (3%).
Best-selling product: The Ultimate Stripe Reversible Duvet Cover Set Raspberry Smoothie (£19). Other top sellers include The Ultimate Stripe Fitted Bed Sheet Green Tea, The Ultimate Stripe Reversible Pillowcase Pair Custard Cream, The Ultimate Stripe Reversible Duvet Cover Set Caramel Latte.
Bedding and Home Decor Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Bedding and Home Decor market generates $0M/month across 38 stores
- •5% are enterprise stores (>$100K/mo) — achievable market
- •Top 10% of Bedding and Home Decor stores earn $38K+/month
- •This store outperforms 80% of Bedding and Home Decor competitors
- •Low average order value ($0) — consider bundling or upsells
Top Apps in Bedding and Home Decor
Best Selling Products
#1The Ultimate Stripe Reversible Duvet Cover Set Raspberry Smoothie
£19≈ $24
#2The Ultimate Stripe Fitted Bed Sheet Green Tea
£16≈ $20
#3The Ultimate Stripe Reversible Pillowcase Pair Custard Cream
£9≈ $11
#4The Ultimate Stripe Reversible Duvet Cover Set Caramel Latte
£19≈ $24
#5The Ultimate Stripe Reversible Duvet Cover Set Green Tea
£19≈ $24
#6The Ultimate Stripe Reversible Duvet Cover Set Custard Cream
£19≈ $24
#7The Ultimate Stripe Reversible Duvet Cover Set Pumpkin Spice
£19≈ $24
#8Bootanical Printed Reversible Duvet Cover Set Multicolour
£19≈ $24
#9Meridian Velvet Cushion Raspberry/Teal
£9≈ $11
#10Meridian Velvet Cushion Black/Gold
£9≈ $11
≈ $19 USD
Range: £9 - £19
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$174
Google Ads estimate
Yearly Ad Budget
$2K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| furn | 2K | $2.24 | $2 |
| outdoor floor cushionEasy | 270 | $0.21 | $42 |
| purple cushionsEasy | 135 | - | - |
Trustpilot Rating
17 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- Excellent traffic and growth metrics
- High business quality and trust indicators
Weaknesses
- Trustpilot rating and review volume need improvement
Recommendations
- Encourage customer reviews, respond to feedback, and improve customer service
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (3)
Similar Stores
View all →Trending Products to Sell
Top trending products across all categories right now, based on Amazon & Google Trends data.

Lazebox Coasters Set of 8 for Drinks, 4 Inch Large Coasters for Coffee Table, Tabletop Protection for Hot & Cold Drinks, Versatile Coasters for Home Decor, Non-Slip & Easy to Clean, Coffee

Innqoo Candle Warmer Lamp with Timer, Dimmable Candle Warmer for Jar Candles, Height Adjustable Wax Melts Warmer, Birthday Gifts for Women Mom, House Warming Gifts New Home Decor | Dimmable Candle Warmer for Jar Candles, Height Adjustable Wax Melts Warmer, Room Decor House Warming Gifts New

Homedics Tabletop Water Fountain, Home Décor Soothing Sound Machine | Automatic Pump, Deep Basin & Natural River Rocks. Indoor Zen Relaxation for Office, Living Room, or Bedroom, 8.25” Tall

OLANLY Bathroom Rugs 30x20, Extra Soft Absorbent Chenille Bath Rugs | Grey, Quick-Drying Rubber Backing, Machine Washable Bath Mat for Bathroom Floor, Tub and Shower, Home Decor Accessories
Frequently Asked Questions About Furn
Is Furn a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Furn is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Furn safe to buy from? Is it a scam?
Furn has a Trustpilot rating of 2.2/5 based on 17 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is S (61/100).
What is Furn's EcomScout rating and what does it mean?
Furn has an EcomScout rating of S (61/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does Furn generate?
Furn receives approximately 2.5M visits per year with estimated monthly revenue of $70.4K - $154.9K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Furn use?
We detected 3 Shopify apps on Furn, including Pre-Order, Shop, Klaviyo: Email Marketing & SMS.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Bedding and Home Decor store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Furn. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Bedding and Home Decor store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.
