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goodnesslover.com

goodnesslover.com
65/100
EcomScout

goodnesslover.com receives an EcomScout Rating of S (65/100), ranking #9,361 out of 1,189,511 Shopify stores we track. This Gut Health Health & Wellness store attracts 4.9M visits per year with estimated revenue of $941.6K - $1.9M/mo. It offers 46 products at an average price of $127.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$941.6K - $1.9M/mo
Est. Traffic/mo
407.4K
Products
46
Top Market
US (86%)
Top Channel
direct (55%)
Est. Ad Spend/mo
$95

Store Intelligence Summary

Traffic breakdown: direct 55%, organic 4%, referral 3%, social 2%.

Product pricing: Average price of $127 (range: $35 – $624). Positioned in the premium segment.

Ad spend: Estimated $95/mo in paid search ($1.1K/yr). Lean ad budget — primarily relying on organic or social channels.

Top markets: US (86%), CA (4%), AU (3%).

Best-selling product: Better Gut Prebiotic Fiber Plus ($59.95). Other top sellers include Inflammation Pro, L-Glutamine Powder, Digest & Debloat Pro.

How is the EcomScout Rating calculated? The S grade (65/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Gut Health Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$762K/mo
Total Stores
71
Avg Revenue
$11K/mo
Top 10% Threshold
$175K/mo

Competition Breakdown

24%
23%
31%
20%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Gut Health market generates $1M/month across 71 stores
  • 20% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Gut Health stores earn $175K+/month
  • This store outperforms 94% of Gut Health competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
24.2%
Pages/Visit
4.1
Avg. Time on Site
2m 55s
Avg. Product Price
$127

Range: $35 - $624

Rating Breakdown

Traffic Growth95/100
Business Quality80/100
Revenue Performance78/100
Marketing Efficiency29/100

Traffic Sources

direct54.8%
organic4.3%
referral3.3%
social2.5%
paid0.2%

Marketing & Ad Spend

Monthly Ad Spend

$95

Google Ads estimate

Yearly Ad Budget

$1K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
sarah otto480--
goodness loverEasy135--
jonathan and sarah otto80--
heal gut supplements70--
sara otto44$0.39-

Top Countries

🇺🇸United States
85.6%
🇨🇦Canada
4.3%
🇦🇺Australia
3.1%
🇵🇹Portugal
1.8%
🇫🇷France
1.2%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • High business quality and trust indicators

Weaknesses

  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates

Shopify Theme

Detecting theme...

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Frequently Asked Questions About goodnesslover.com

Is goodnesslover.com a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, goodnesslover.com is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is goodnesslover.com safe to buy from? Is it a scam?

We don't have Trustpilot review data for goodnesslover.com. However, our EcomScout rating is S (65/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is goodnesslover.com's EcomScout rating and what does it mean?

goodnesslover.com has an EcomScout rating of S (65/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does goodnesslover.com generate?

goodnesslover.com receives approximately 4.9M visits per year with estimated monthly revenue of $941.6K - $1.9M/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does goodnesslover.com use?

We detected 9 Shopify apps on goodnesslover.com, including Pre-Order, Yotpo Reviews & UGC, Shop and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Gut Health store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against goodnesslover.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Gut Health store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

goodnesslover.com Shopify store analysis • Gut HealthHealth & Wellness • Unlikely Dropshipper • Rating: S

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