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55/100
EcomScout

grums receives an EcomScout Rating of A+ (55/100), ranking #18,486 out of 921,356 Shopify stores we track. This Skin Care Beauty & Personal Care store attracts 73.8K visits per year with estimated revenue of $3.6K - $6.9K/mo. It offers 19 products at an average price of DKK 188.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$3.6K - $6.9K/mo
Est. Traffic/mo
6.2K
Products
19
Top Market
DK (100%)
Top Channel
N/A
Trustpilot
4.5/5 (17)

Store Intelligence Summary

Product pricing: Average price of DKK 188 (range: DKK 39 – DKK 559) — ≈ $28 USD. Budget-friendly positioning targeting volume sales.

Customer trust: Trustpilot score 4.5/5 based on 17 reviews. Excellent reputation — customers rate this store highly.

Top markets: DK (100%).

Best-selling product: Raw espresso face scrub + mask (DKK 179). Other top sellers include HA + Peptide Complex Under Eye Serum 15 ml., Renew Niacinamide Booster 30 ml., Hydra Calm Face Cream 50 ml..

How is the EcomScout Rating calculated? The A+ grade (55/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Skin Care Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$2.5M/mo
Total Stores
1,473
Avg Revenue
$2K/mo
Top 10% Threshold
$27K/mo

Competition Breakdown

42%
38%
14%
4%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Skin Care market generates $2M/month across 1,473 stores
  • 4% are enterprise stores (>$100K/mo) — achievable market
  • 80% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Skin Care stores earn $27K+/month
  • This store outperforms 94% of Skin Care competitors
  • Low average order value ($0) — consider bundling or upsells
  • 55 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
26.9%
Pages/Visit
2.6
Avg. Time on Site
57s
Avg. Product Price
DKK 188

≈ $28 USD

Range: DKK 39 - DKK 559

Rating Breakdown

Business Quality80/100
Trustpilot80/100
Traffic Growth65/100
Revenue Performance50/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Trustpilot Rating

4.5

17 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇩🇰Denmark
100.0%

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Start building your keyword presence: invest in SEO content and consider PPC campaigns to establish visibility
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

Blue Lizard Sensitive Mineral SPF 50 Sunscreen Lotion, 100% Mineral Sunscreen, UVA/UVB Protection, Infused with organic Aloe Vera, Soothes and Hydrates, 5 fl oz

Blue Lizard Sensitive Mineral SPF 50 Sunscreen Lotion, 100% Mineral Sunscreen, UVA/UVB Protection, Infused with organic Aloe Vera, Soothes and Hydrates, 5 fl oz

97
$15.49+129%
medicube Toner Pads Zero Pore Pad 2.0 | Dual-Textured Facial Pad for Exfoliation and Pore Care with 4.5% AHA Lactic Acid, 0.45% BHA Salicylic Acid | Ideal for All, Korean Skin Care, 70 Pads (1 Pack)

medicube Toner Pads Zero Pore Pad 2.0 | Dual-Textured Facial Pad for Exfoliation and Pore Care with 4.5% AHA Lactic Acid, 0.45% BHA Salicylic Acid | Ideal for All, Korean Skin Care, 70 Pads (1 Pack)

91
$18.90+145%
Banana Boat Sport Ultra SPF 50 Sunscreen Spray | Banana Boat Sunscreen Spray SPF 50, Water Resistant, Oxybenzone Free, Sunblock, 6oz each Twin Pack

Banana Boat Sport Ultra SPF 50 Sunscreen Spray | Banana Boat Sunscreen Spray SPF 50, Water Resistant, Oxybenzone Free, Sunblock, 6oz each Twin Pack

86
$13.97+136%
CeraVe Moisturizing Cream, Body and Face Moisturizer for Dry Skin, Body Cream with Hyaluronic Acid and Ceramides, Daily Moisturizer, Oil-Free, Fragrance Free, Non-Comedogenic, 19 Ounce

CeraVe Moisturizing Cream, Body and Face Moisturizer for Dry Skin, Body Cream with Hyaluronic Acid and Ceramides, Daily Moisturizer, Oil-Free, Fragrance Free, Non-Comedogenic, 19 Ounce

86
$17.06+97%
Explore all trending products

Frequently Asked Questions About grums

Is grums a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, grums is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is grums safe to buy from? Is it a scam?

grums has a Trustpilot rating of 4.5/5 based on 17 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is A+ (55/100).

What is grums's EcomScout rating and what does it mean?

grums has an EcomScout rating of A+ (55/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does grums generate?

grums receives approximately 73.8K visits per year with estimated monthly revenue of $3.6K - $6.9K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does grums use?

We detected 8 Shopify apps on grums, including Pre-Order, Judge.me Product Reviews, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Skin Care store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against grums. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Skin Care store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

grums Shopify store analysis • Skin CareBeauty & Personal Care • Unlikely Dropshipper • Rating: A+

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