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GUESS homepage screenshot
70/100
EcomScout

GUESS receives an EcomScout Rating of S (70/100), ranking #1,350 out of 416,150 Shopify stores we track. This Clothing and Accessories Fashion & Apparel store attracts 2.4M visits per year with estimated revenue of $153.4K - $332.3K/mo..

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$153.4K - $332.3K/mo
Est. Traffic/mo
196.6K
Products
N/A
Top Market
AU (72%)
Top Channel
direct (20%)
Trustpilot
1.5/5 (2,129)

Store Intelligence Summary

Traffic breakdown: direct 20%, referral 2%.

Ad spend: Estimated $19/mo in paid search ($228/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 1.5/5 based on 2,129 reviews. Mixed reviews — potential service or quality concerns.

Top markets: AU (72%), US (6%), NZ (3%).

How is the EcomScout Rating calculated? The S grade (70/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Clothing and Accessories Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$1.7M/mo
Total Stores
833
Avg Revenue
$2K/mo
Top 10% Threshold
$25K/mo

Competition Breakdown

35%
45%
14%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Clothing and Accessories market generates $2M/month across 833 stores
  • 3% are enterprise stores (>$100K/mo) — achievable market
  • 80% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Clothing and Accessories stores earn $25K+/month
  • This store outperforms 92% of Clothing and Accessories competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
37.6%
Pages/Visit
2.8
Avg. Time on Site
41s

Rating Breakdown

Traffic Growth85/100
Business Quality80/100
Revenue Performance71/100
Trustpilot60/100
Marketing Efficiency43/100

Traffic Sources

direct20.2%
referral2.3%
organic0.0%
paid0.0%
social0.0%

Marketing & Ad Spend

Monthly Ad Spend

$19

Google Ads estimate

Yearly Ad Budget

$228

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
zara australiaEasy440--
guess outlet australia23--

Trustpilot Rating

1.5

2,129 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇦🇺Australia
71.8%
🇺🇸United States
6.3%
🇳🇿New Zealand
3.2%
🇻🇳Vietnam
2.0%
🇩🇪Germany
1.5%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • High business quality and trust indicators

Weaknesses

  • Product catalog quality is poor

Recommendations

  • Enhance product descriptions, add more images, and expand catalog

Shopify Theme

Detecting theme...

Trending Products to Sell

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Wallet for Men, Mens Minimalist Wallet 9-13 Cards, Slim Compact Wallet with Money Clip & ID Window, RFID Blocking Smart Pop Up Card Wallet, Metal Aluminum Credit Card Holder Bifold Wallet

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3 Packs Washed-Cotton Plain Baseball Cap, Vintage Adjustable Dad Hats Gift for Men/Women,Unstructured

3 Packs Washed-Cotton Plain Baseball Cap, Vintage Adjustable Dad Hats Gift for Men/Women,Unstructured

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6 Pack Extra Heavy Duty Large Moving Bags with Strong Zipper & Comfortable Handles, Sturdy & Durable Clothes Storage Bags Totes Bins, Blue Packing Moving Boxes for College Supplies, Dark Blue

6 Pack Extra Heavy Duty Large Moving Bags with Strong Zipper & Comfortable Handles, Sturdy & Durable Clothes Storage Bags Totes Bins, Blue Packing Moving Boxes for College Supplies, Dark Blue

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Stretch Tactical Belt for Men, Military Work Rigger Hiking 1.5" Elastic Nylon Web Ratchet Quick Release Belt

Stretch Tactical Belt for Men, Military Work Rigger Hiking 1.5" Elastic Nylon Web Ratchet Quick Release Belt

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Frequently Asked Questions About GUESS

Is GUESS a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, GUESS is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is GUESS safe to buy from? Is it a scam?

GUESS has a Trustpilot rating of 1.5/5 based on 2,129 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is S (70/100).

What is GUESS's EcomScout rating and what does it mean?

GUESS has an EcomScout rating of S (70/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does GUESS generate?

GUESS receives approximately 2.4M visits per year with estimated monthly revenue of $153.4K - $332.3K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does GUESS use?

App detection data for GUESS is being updated.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Clothing and Accessories store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against GUESS. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Clothing and Accessories store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

GUESS Shopify store analysis • Clothing and AccessoriesFashion & Apparel • Unlikely Dropshipper • Rating: S

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