Back to Stores
Guru Makeup Emporium homepage screenshot

Guru Makeup Emporium

gurumakeupemporium.com
55/100
EcomScout

Guru Makeup Emporium receives an EcomScout Rating of A+ (55/100), ranking #12,457 out of 481,798 Shopify stores we track. This Makeup Beauty & Personal Care store attracts 509.0K visits per year with estimated revenue of $26.8K - $52.1K/mo. It offers 1.4K products at an average price of $24.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$26.8K - $52.1K/mo
Est. Traffic/mo
42.4K
Products
1.4K
Top Market
GB (59%)
Top Channel
direct (24%)
Trustpilot
3.1/5 (4)

Store Intelligence Summary

Traffic breakdown: direct 24%, referral 11%.

Product pricing: Average price of $24 (range: $6 – $72). Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $4/mo in paid search ($48/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 3.1/5 based on 4 reviews. Mixed reviews — potential service or quality concerns.

Top markets: GB (59%), IN (22%), IL (8%).

Best-selling product: MIRACLE FACE & NECK LIFT ($28.95). Other top sellers include ARTIST COLOR PENCIL MATTE, FIXING SPRAY - FIXIER SPRAY, ULTRA HD STICK FOUNDATION.

How is the EcomScout Rating calculated? The A+ grade (55/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Makeup Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$1.8M/mo
Total Stores
1,478
Avg Revenue
$1K/mo
Top 10% Threshold
$6K/mo

Competition Breakdown

43%
49%
6%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Makeup market generates $2M/month across 1,478 stores
  • 1% are enterprise stores (>$100K/mo) — achievable market
  • 92% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Makeup stores earn $6K+/month
  • This store outperforms 81% of Makeup competitors
  • High average order value ($183) suggests premium positioning works well
Analyzing...
Bounce Rate
55.6%
Pages/Visit
2.8
Avg. Time on Site
43s
Avg. Product Price
$24

Range: $6 - $72

Rating Breakdown

Traffic Growth80/100
Business Quality80/100
Trustpilot45/100
Revenue Performance44/100
Marketing Efficiency36/100

Traffic Sources

direct24.3%
referral10.6%
organic0.0%
paid0.0%
social0.0%

Marketing & Ad Spend

Monthly Ad Spend

$4

Google Ads estimate

Yearly Ad Budget

$48

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
krylon setting spray44--

Trustpilot Rating

3.1

4 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇬🇧United Kingdom
58.9%
🇮🇳India
21.9%
🇮🇱Israel
8.2%
🇺🇸United States
6.0%
🇵🇭Philippines
2.6%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • High business quality and trust indicators

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Trending Makeup Products

Products gaining popularity in Makeup right now, based on Amazon & Google Trends data.

URBAN DECAY Naked 2 Basics Mini Eyeshadow Palette - 6 Matte Neutral Shadows, Long-lasting Wear, Multi-Use Powder for Eye, Contour, Brows, Ultra-Blendable Cool-Tone Shades, Travel Makeup with Mirror

URBAN DECAY Naked 2 Basics Mini Eyeshadow Palette - 6 Matte Neutral Shadows, Long-lasting Wear, Multi-Use Powder for Eye, Contour, Brows, Ultra-Blendable Cool-Tone Shades, Travel Makeup with Mirror

100
$35.00+313%
e.l.f. Power Grip Primer, Gel-Based & Hydrating Face Primer For Smoothing Skin & Gripping Makeup, Moisturizes & Primes, 0.811 Fl Oz (24 ml.)

e.l.f. Power Grip Primer, Gel-Based & Hydrating Face Primer For Smoothing Skin & Gripping Makeup, Moisturizes & Primes, 0.811 Fl Oz (24 ml.)

94
$10.00+98%
Julep Eyeshadow 101 Cream-to-Powder Waterproof Eyeshadow Stick – Champagne Shimmer – Long-Lasting, Buildable, Crease-Proof, Cruelty Free, Shimmer Finish with Built-In Smudger

Julep Eyeshadow 101 Cream-to-Powder Waterproof Eyeshadow Stick – Champagne Shimmer – Long-Lasting, Buildable, Crease-Proof, Cruelty Free, Shimmer Finish with Built-In Smudger

93
$20.00+98%
L'Oreal Paris True Match Super-Blendable Foundation, Medium Coverage Liquid Foundation Makeup, N3, Light Medium, 1 Fl Oz

L'Oreal Paris True Match Super-Blendable Foundation, Medium Coverage Liquid Foundation Makeup, N3, Light Medium, 1 Fl Oz

88
$9.97+235%
See all trending Makeup products

Frequently Asked Questions About Guru Makeup Emporium

Is Guru Makeup Emporium a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Guru Makeup Emporium is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Guru Makeup Emporium safe to buy from? Is it a scam?

Guru Makeup Emporium has a Trustpilot rating of 3.1/5 based on 4 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is A+ (55/100).

What is Guru Makeup Emporium's EcomScout rating and what does it mean?

Guru Makeup Emporium has an EcomScout rating of A+ (55/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Guru Makeup Emporium generate?

Guru Makeup Emporium receives approximately 509.0K visits per year with estimated monthly revenue of $26.8K - $52.1K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Guru Makeup Emporium use?

We detected 7 Shopify apps on Guru Makeup Emporium, including Shop, Judge.me Product Reviews, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Makeup store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Guru Makeup Emporium. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Makeup store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Guru Makeup Emporium Shopify store analysis • MakeupBeauty & Personal Care • Unlikely Dropshipper • Rating: A+

Last updated: