Hairlust
hairlust.dkHairlust receives an EcomScout Rating of S (68/100), ranking #5,002 out of 1,117,951 Shopify stores we track. This Hair Care Beauty & Personal Care store attracts 564.2K visits per year with estimated revenue of $17.2K - $33.4K/mo. It offers 250 products at an average price of DKK 112.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: direct 30%, paid 29%, organic 24%.
Product pricing: Average price of DKK 112 (range: DKK 69 – DKK 159) — ≈ $17 USD. Budget-friendly positioning targeting volume sales.
Ad spend: Estimated $20/mo in paid search ($240/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 4.1/5 based on 10,773 reviews. Good standing with customers.
Top markets: DK (100%).
Best-selling product: Scalp Massage Brush, White (DKK 99). Other top sellers include Satin Silk Scrunchies, Flower, 3-Pack, Coffee, Flower Chopstick Hair Pin, Beige Shell, Flower Chopstick Hair Pin, Baby Pink.
Hair Care Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Hair Care market generates $10M/month across 4,824 stores
- •5% are enterprise stores (>$100K/mo) — achievable market
- •78% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Hair Care stores earn $34K+/month
- •This store outperforms 94% of Hair Care competitors
- •Low average order value ($0) — consider bundling or upsells
- •221 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Hair Care
Best Selling Products
#1Scalp Massage Brush, White
DKK 99≈ $15
#2Satin Silk Scrunchies, Flower, 3-Pack, Coffee
DKK 149≈ $22
#3Flower Chopstick Hair Pin, Beige Shell
DKK 69≈ $10
#4Flower Chopstick Hair Pin, Baby Pink
DKK 69≈ $10
#5Flower Chopstick Hair Pin, Olive Green
DKK 69≈ $10
#6Flower Chopstick Hair Pin, Tortoise Shell
DKK 69≈ $10
#7Flower Chopstick Hair Pin, Purple Shell
DKK 69≈ $10
#8Color Renew™ Color Depositing Mask, Pale Rose
DKK 159≈ $24
#9Color Renew™ Color Depositing Mask, Icy Pearl Blonde
DKK 159≈ $24
#10Color Renew™ Color Depositing Mask, Golden Copper
DKK 159≈ $24
≈ $17 USD
Range: DKK 69 - DKK 159
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$20
Google Ads estimate
Yearly Ad Budget
$240
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| silk bonnetEasy | 3K | - | - |
Trustpilot Rating
10,773 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- Excellent traffic and growth metrics
- High business quality and trust indicators
- Excellent Trustpilot rating and review volume
Weaknesses
- Marketing efficiency and ROI need improvement
Recommendations
- Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
Shopify Theme
Tech Stack & Apps
Browse All Apps →
TrustpilotSimilar Stores
View all →Trending Products to Sell
Top trending products across all categories right now, based on Amazon & Google Trends data.
Aussie Miracle Moist with Avocado & Jojoba Oil, Paraben Free Conditioner, 26.2 fl oz
ZVOREI 8Pcs Hair Brushes Set with 4Pcs Topsy Hair Tail Tools 1Pcs Bristle Teasing Hair Brush 1Pcs Edge Control Brush 2Pcs Metal Pin Rat Tail Combs for Woman Girl hair Styling,Edge&Back Brushing,Pink
L3 Level 3 Styling Powder - Natural Look Mens Powder - Easy to Apply with No Oil or Greasy Residue (Small - 30 Grams)
slopehill Professional Ionic Hair Dryer, Powerful 1800W Fast Drying Low Noise Blow Dryer with 2 Concentrator Nozzle 1 Diffuser Attachments for Home Salon Travel (Black)
Frequently Asked Questions About Hairlust
Is Hairlust a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Hairlust is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Hairlust safe to buy from? Is it a scam?
Hairlust has a Trustpilot rating of 4.1/5 based on 10,773 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (68/100).
What is Hairlust's EcomScout rating and what does it mean?
Hairlust has an EcomScout rating of S (68/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does Hairlust generate?
Hairlust receives approximately 564.2K visits per year with estimated monthly revenue of $17.2K - $33.4K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Hairlust use?
We detected 8 Shopify apps on Hairlust, including Pre-Order, Buy Button channel, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Hair Care store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Hairlust. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Hair Care store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.