Halston
halston.comHalston receives an EcomScout Rating of S (62/100), ranking #14,170 out of 1,188,411 Shopify stores we track. This Dresses and Gowns Fashion & Apparel store attracts 499.1K visits per year with estimated revenue of $132.3K - $286.7K/mo. It offers 1.2K products at an average price of $195.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: organic 62%, direct 22%, paid 8%, referral 4%.
Product pricing: Average price of $195 (range: $98 – $358). Positioned in the premium segment.
Ad spend: Estimated $13.5K/mo in paid search ($161.6K/yr). Moderate paid strategy supplementing organic growth.
0Top markets: US (76%), GB (9%), IN (5%).
Best-selling product: Zahra Gown In Degrade Sequin ($238). Other top sellers include Falan Sequin Cocktail Dress, Andie Stretch Crepe Dress, Eden Jersey Dress.
Dresses and Gowns Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Dresses and Gowns market generates $1M/month across 3 stores
- •67% are enterprise stores (>$100K/mo) — competitive market
- •This store outperforms 23% of Dresses and Gowns competitors
- •Low average order value ($0) — consider bundling or upsells
Top Apps in Dresses and Gowns
Best Selling Products
#1Zahra Gown In Degrade Sequin
$238
#2Falan Sequin Cocktail Dress
$190
#3Andie Stretch Crepe Dress
$138
#4Eden Jersey Dress
$138
#5Layla Jersey Side Drape Dress
$138
#6Juliet Gown In Shimmer Jersey
$278
#7Misha Gown In Metallic Jersey
$198
#8Vail Dress In Striped Sequin
$248
#9Imara Velvet Midi Dress
$248
#10Giorgia Jersey Cocktail Dress
$138
Range: $98 - $358
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$13K
Google Ads estimate
Yearly Ad Budget
$162K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| prom dresses | 104K | $0.73 | $56.8K |
| formal dresses | 43K | $0.85 | $43.5K |
| graduation dressEasy | 32K | $0.90 | $872 |
| formal wear | 19K | $0.99 | $4.5K |
| ball gown | 11K | $0.84 | $2.8K |
Trustpilot Rating
0 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- High business quality and trust indicators
- High-quality product catalog
Weaknesses
- Trustpilot rating and review volume need improvement
Recommendations
- Encourage customer reviews, respond to feedback, and improve customer service
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (5)
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Frequently Asked Questions About Halston
Is Halston a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Halston is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Halston safe to buy from? Is it a scam?
We don't have Trustpilot review data for Halston. However, our EcomScout rating is S (62/100).Always check for secure payment options, return policies, and customer reviews before purchasing.
What is Halston's EcomScout rating and what does it mean?
Halston has an EcomScout rating of S (62/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does Halston generate?
Halston receives approximately 499.1K visits per year with estimated monthly revenue of $132.3K - $286.7K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Halston use?
We detected 5 Shopify apps on Halston, including Pre-Order, Shop, Gorgias and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Dresses and Gowns store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Halston. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Dresses and Gowns store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.