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146K/yr$25K/mo
B+
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Havelockwool

havelockwool.com
B+
48/100
EcomScout

Havelockwool receives an EcomScout Rating of B+ (48/100), ranking #63,734 out of 1,194,400 Shopify stores we track. This Insulation Home & Garden store attracts 368.5K visits per year with estimated revenue of $55.8K - $122.8K/mo. It offers 12 products at an average price of $146.

Analysis by EcomScout Research Team · How we calculate ratings

InsulationHome & GardenBuilding Materials
Est. Revenue/mo
$55.8K - $122.8K/mo
Est. Traffic/mo
30.7K
Products
12
Top Market
US (89%)
Top Channel
paid (40%)

Store Intelligence Summary

Traffic breakdown: paid 40%, social 30%, direct 12%, organic 11%.

Product pricing: Average price of $146 (range: $20 – $250). Positioned in the premium segment.

0

Top markets: US (89%), CA (7%), BE (1%).

Best-selling product: Havelock Wool Van Insulation - R8 | 24" OC ($200). Other top sellers include Havelock Wool Insulation Sample Kit, Loose Fill Insulation | R15 - R60, Havelock Wool PRO Batt Insulation - R14 | 16" OC.

How is the EcomScout Rating calculated? The B+ grade (48/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Insulation Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$221K/mo
Total Stores
8
Avg Revenue
$28K/mo
Top 10% Threshold
$85K/mo

Competition Breakdown

13%
13%
50%
13%
13%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • •The Insulation market generates $0M/month across 8 stores
  • •13% are enterprise stores (>$100K/mo) — achievable market
  • •This store outperforms 67% of Insulation competitors
  • •Low average order value ($0) — consider bundling or upsells

Top Apps in Insulation

Shop95%Contact Form37%Pre-Order37%Judge.me Product Reviews32%

Best Selling Products

Havelock Wool Van Insulation - R8 | 24" OC#1

Havelock Wool Van Insulation - R8 | 24" OC

$200

Havelock Wool Insulation Sample Kit#2

Havelock Wool Insulation Sample Kit

$20

Loose Fill Insulation | R15 - R60#3

Loose Fill Insulation | R15 - R60

$180

Havelock Wool PRO Batt Insulation - R14 | 16" OC#4

Havelock Wool PRO Batt Insulation - R14 | 16" OC

$115

Havelock Wool PRO Batt Insulation - R22 | 16" OC#5

Havelock Wool PRO Batt Insulation - R22 | 16" OC

$115

Havelock Wool Window and Door Insulation#6

Havelock Wool Window and Door Insulation

$48

Netting for Loose Fill Insulation#7

Netting for Loose Fill Insulation

$95

Havelock Wool Acoustics Air + Sound Panel - 2"#8

Havelock Wool Acoustics Air + Sound Panel - 2"

$250

Havelock Wool Acoustics Air + Sound Panel - 1"#9

Havelock Wool Acoustics Air + Sound Panel - 1"

$250

Havelock Wool PRO Batt insulation - R14 | 24" OC#10

Havelock Wool PRO Batt insulation - R14 | 24" OC

$225

Analyzing...
Bounce Rate
60.7%
Pages/Visit
2.0
Avg. Time on Site
1m 10s
Avg. Product Price
$146

Range: $20 - $250

Rating Breakdown

Business Quality80/100
Traffic Growth70/100
Revenue Performance60/100

Traffic Sources

paid39.8%
social30.5%
direct11.7%
organic10.7%
referral0.0%

Trustpilot Rating

0.0

0 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
89.4%
🇨🇦Canada
7.5%
🇧🇪Belgium
1.2%
🇦🇺Australia
1.0%
🇩🇪Germany
1.0%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Start building your keyword presence: invest in SEO content and consider PPC campaigns to establish visibility
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (3)

ShopGorgiasKlaviyo: Email Marketing & SMS

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Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

Gaoye Transparent, Clear Blue Light Glasses for Computer & Gaming - Anti UV Ray Lenses, Scratch-Resistant & Comfort Fit

Gaoye Transparent, Clear Blue Light Glasses for Computer & Gaming - Anti UV Ray Lenses, Scratch-Resistant & Comfort Fit

72
$5.99-6%
livho High Tech Blue Light Glasses - Advanced Blue Light Blocking Computer Glasses - Screen Fatigue & UV Protection

livho High Tech Blue Light Glasses - Advanced Blue Light Blocking Computer Glasses - Screen Fatigue & UV Protection

72
$16.99+7%
IBOANN Chic & Comfy Blue Light Glasses for Women - 3-Pack Round Frames, Screen-Ready Style with UV Protection Coating

IBOANN Chic & Comfy Blue Light Glasses for Women - 3-Pack Round Frames, Screen-Ready Style with UV Protection Coating

70
$11.99-6%
ANYLUV Blue Light Glasses Men/Women, Blue Light Blocking Glasses, Computer Screen Blocker Eyes Protection Glasses

ANYLUV Blue Light Glasses Men/Women, Blue Light Blocking Glasses, Computer Screen Blocker Eyes Protection Glasses

68
$24.99+23%
Explore all trending products

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Frequently Asked Questions About Havelockwool

Is Havelockwool a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Havelockwool is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Havelockwool safe to buy from? Is it a scam?

We don't have Trustpilot review data for Havelockwool. However, our EcomScout rating is B+ (48/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is Havelockwool's EcomScout rating and what does it mean?

Havelockwool has an EcomScout rating of B+ (48/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Havelockwool generate?

Havelockwool receives approximately 368.5K visits per year with estimated monthly revenue of $55.8K - $122.8K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Havelockwool use?

We detected 3 Shopify apps on Havelockwool, including Shop, Gorgias, Klaviyo: Email Marketing & SMS.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Insulation store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Havelockwool. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Insulation store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Havelockwool Shopify store analysis • Insulation • Home & Garden • Unlikely Dropshipper • Rating: B+

Last updated: August 3, 2026

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