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hawkeandco.com

hawkeandco.com
45/100
EcomScout

hawkeandco.com receives an EcomScout Rating of B+ (45/100), ranking #53,592 out of 977,961 Shopify stores we track. This Outerwear Fashion & Apparel store attracts 97.9K visits per year with estimated revenue of $13.1K - $28.4K/mo. It offers 139 products at an average price of $87.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$13.1K - $28.4K/mo
Est. Traffic/mo
8.2K
Products
139
Top Market
US (100%)
Top Channel
organic (53%)
Est. Ad Spend/mo
$513

Store Intelligence Summary

Traffic breakdown: organic 53%, paid 34%, social 8%, direct 5%.

Product pricing: Average price of $87 (range: $15 – $750). Mid-range pricing strategy.

Ad spend: Estimated $513/mo in paid search ($6.2K/yr). Lean ad budget — primarily relying on organic or social channels.

Top markets: US (100%).

Best-selling product: Drink Pocket Jacket ($29.99). Other top sellers include The Equine Empire Quilted Horse Jacket, Empire 2.0 PrimaLoft Packable, HK Quilted Heritage Vest.

How is the EcomScout Rating calculated? The B+ grade (45/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Outerwear Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$2.6M/mo
Total Stores
286
Avg Revenue
$9K/mo
Top 10% Threshold
$96K/mo

Competition Breakdown

20%
33%
32%
5%
10%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Outerwear market generates $3M/month across 286 stores
  • 10% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Outerwear stores earn $96K+/month
  • This store outperforms 91% of Outerwear competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
55.3%
Pages/Visit
4.1
Avg. Time on Site
1m 24s
Avg. Product Price
$87

Range: $15 - $750

Rating Breakdown

Business Quality80/100
Traffic Growth60/100
Revenue Performance48/100
Marketing Efficiency36/100

Traffic Sources

organic52.6%
paid33.9%
social8.4%
direct5.1%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$513

Google Ads estimate

Yearly Ad Budget

$6K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
hawkeEasy7K$1.20$37
hawker rye2K--
hawke & co. outfitterEasy540--
hawke and co jacketEasy540--
hawke & co jacketEasy480$0.59-

Top Countries

🇺🇸United States
100.0%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Continue optimizing marketing mix: test new channels, improve conversion rates, and track ROI metrics
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

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Frequently Asked Questions About hawkeandco.com

Is hawkeandco.com a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, hawkeandco.com is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is hawkeandco.com safe to buy from? Is it a scam?

We don't have Trustpilot review data for hawkeandco.com. However, our EcomScout rating is B+ (45/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is hawkeandco.com's EcomScout rating and what does it mean?

hawkeandco.com has an EcomScout rating of B+ (45/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does hawkeandco.com generate?

hawkeandco.com receives approximately 97.9K visits per year with estimated monthly revenue of $13.1K - $28.4K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does hawkeandco.com use?

We detected 12 Shopify apps on hawkeandco.com, including Pre-Order, Shop, Judge.me Product Reviews and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Outerwear store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against hawkeandco.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Outerwear store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

hawkeandco.com Shopify store analysis • OuterwearFashion & Apparel • Unlikely Dropshipper • Rating: B+

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