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Hawthorne

hawthorne.co
54/100
EcomScout

Hawthorne receives an EcomScout Rating of A (54/100), ranking #13,717 out of 481,811 Shopify stores we track. This Men's Grooming Other store attracts 436.4K visits per year with estimated revenue of $24.0K - $56.0K/mo..

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$24.0K - $56.0K/mo
Est. Traffic/mo
36.4K
Products
N/A
Top Market
US (72%)
Top Channel
direct (23%)
Trustpilot
3.4/5 (2)

Store Intelligence Summary

Traffic breakdown: direct 23%, referral 5%.

Customer trust: Trustpilot score 3.4/5 based on 2 reviews. Mixed reviews — potential service or quality concerns.

Top markets: US (72%), IN (9%), CA (5%).

How is the EcomScout Rating calculated? The A grade (54/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Men's Grooming Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$2.2M/mo
Total Stores
229
Avg Revenue
$9K/mo
Top 10% Threshold
$147K/mo

Competition Breakdown

14%
39%
23%
10%
14%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Men's Grooming market generates $2M/month across 229 stores
  • 14% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Men's Grooming stores earn $147K+/month
  • This store outperforms 94% of Men's Grooming competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
47.5%
Pages/Visit
1.9
Avg. Time on Site
37s

Rating Breakdown

Business Quality80/100
Traffic Growth75/100
Trustpilot55/100
Revenue Performance51/100

Traffic Sources

direct23.4%
referral4.7%
organic0.0%
paid0.0%
social0.0%

Trustpilot Rating

3.4

2 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
71.6%
🇮🇳India
8.9%
🇨🇦Canada
5.3%
🇵🇭Philippines
4.2%
🇬🇧United Kingdom
4.0%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Product catalog quality is poor
  • Marketing efficiency and ROI need improvement

Recommendations

  • Enhance product descriptions, add more images, and expand catalog
  • Start building your keyword presence: invest in SEO content and consider PPC campaigns to establish visibility
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Frequently Asked Questions About Hawthorne

Is Hawthorne a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Hawthorne is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Hawthorne safe to buy from? Is it a scam?

Hawthorne has a Trustpilot rating of 3.4/5 based on 2 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is A (54/100).

What is Hawthorne's EcomScout rating and what does it mean?

Hawthorne has an EcomScout rating of A (54/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Hawthorne generate?

Hawthorne receives approximately 436.4K visits per year with estimated monthly revenue of $24.0K - $56.0K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Hawthorne use?

We detected 4 Shopify apps on Hawthorne, including Shop, ReCharge Subscriptions, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Men's Grooming store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Hawthorne. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Men's Grooming store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Hawthorne Shopify store analysis • Men's GroomingOther • Unlikely Dropshipper • Rating: A

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