Hay Wines
haywines.co.ukHay Wines receives an EcomScout Rating of B+ (47/100), ranking #70,770 out of 1,196,152 Shopify stores we track. This Wines & Spirits Food & Beverage store attracts 172.8K visits per year with estimated revenue of $8.5K - $17.0K/mo. It offers 1.1K products at an average price of £15.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: paid 23%, organic 21%, direct 3%.
Product pricing: Average price of £15 (range: £9 – £31) — ≈ $20 USD. Budget-friendly positioning targeting volume sales.
Ad spend: Estimated $551/mo in paid search ($6.6K/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 3.7/5 based on 1 reviews. Good standing with customers.
Top markets: GB (93%), US (7%).
Best-selling product: The Bulletin Zinfandel Rose (£9.49). Other top sellers include Awesome Amaretto, Southern Dawn Sauvignon Blanc 2025, Baglio Gibellina U Passimiento 2024.
Wines & Spirits Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Wines & Spirits market generates $0M/month across 27 stores
- •Top 10% of Wines & Spirits stores earn $36K+/month
- •This store outperforms 88% of Wines & Spirits competitors
- •Low average order value ($0) — consider bundling or upsells
Top Apps in Wines & Spirits
Best Selling Products
#1The Bulletin Zinfandel Rose
£9.49≈ $12
#2Awesome Amaretto
£26.99≈ $34
#3Southern Dawn Sauvignon Blanc 2025
£11.29≈ $14
#4Baglio Gibellina U Passimiento 2024
£14.49≈ $18
#5Pierre Mignon Grande Reserve Premier Cru Brut NV
£31.49≈ $40
#6Gift Voucher
£10≈ $13
#7Ponte Pietra Merlot Corvina 2025
£10.69≈ $14
#8Ponte Pietra Trebbiano Garganega 2025
£10.99≈ $14
#9Mont Rocher Malbec IGP Pays D'Oc 2024
£11.49≈ $15
#10Toques et Clochers Limoux Chardonnay Haute Vallee 2025
£19.99≈ $25
≈ $20 USD
Range: £9 - £31
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$551
Google Ads estimate
Yearly Ad Budget
$7K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| balvenieEasy | 6K | $0.37 | $180 |
| blantons ukEasy | 44 | - | - |
| islay island whiskey | 44 | $0.35 | - |
| uk wine online | 40 | - | - |
| crystal head vodka uk | 28 | - | - |
Trustpilot Rating
1 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Weaknesses
- Revenue performance needs improvement
- Marketing efficiency and ROI need improvement
Recommendations
- Focus on increasing AOV, improving conversion rates, and expanding product lines
- Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (8)
Judge.me Product Reviews5.0Klaviyo: Email Marketing & SMSContact Form26d289a6 313c 4168 845a 303dc4b5956eElfsight87691662 412c 444c a2d0 cb2a95d36998Similar Stores
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Frequently Asked Questions About Hay Wines
Is Hay Wines a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Hay Wines is classified as "Likely Dropshipper". Indicators include: Suspicious pricing patterns, High percentage of generic product titles.
Is Hay Wines safe to buy from? Is it a scam?
Hay Wines has a Trustpilot rating of 3.7/5 based on 1 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is B+ (47/100).
What is Hay Wines's EcomScout rating and what does it mean?
Hay Wines has an EcomScout rating of B+ (47/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.
How much traffic and revenue does Hay Wines generate?
Hay Wines receives approximately 172.8K visits per year with estimated monthly revenue of $8.5K - $17.0K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Hay Wines use?
We detected 8 Shopify apps on Hay Wines, including Shop, ReCharge Subscriptions, Judge.me Product Reviews and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Wines & Spirits store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Hay Wines. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Wines & Spirits store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.