heelium.in
heelium.inheelium.in receives an EcomScout Rating of S (70/100), ranking #4,320 out of 1,125,961 Shopify stores we track. This Athleisure and Underwear Fashion & Apparel store attracts 3.6M visits per year with estimated revenue of $18.0K - $39.1K/mo. It offers 170 products at an average price of ₹1,349.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: paid 30%, organic 24%, direct 16%, social 16%.
Product pricing: Average price of ₹1,349 (range: ₹299 – ₹3,949) — ≈ $16 USD. Budget-friendly positioning targeting volume sales.
Ad spend: Estimated $1.9K/mo in paid search ($23.4K/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 3.2/5 based on 6 reviews. Mixed reviews — potential service or quality concerns.
Top markets: IN (93%), US (6%), PK (0%).
Best-selling product: Heelium Bamboo Women's Tshirt (₹999). Other top sellers include Heelium Bamboo Underwear Bikini for Women - Pack of 1, HEELIUM Bamboo Athletic Crew Socks for Men & Women - 1 Pairs, Heelium Striped Bamboo Boxers For Men - Pack of 1.
Athleisure and Underwear Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Athleisure and Underwear market generates $0M/month across 1 stores
- •100% of stores earn less than $10K/month — relatively low barrier to entry
- •This store outperforms 0% of Athleisure and Underwear competitors
- •Low average order value ($0) — consider bundling or upsells
Top Apps in Athleisure and Underwear
Best Selling Products
#1Heelium Bamboo Women's Tshirt
₹999≈ $12
#2Heelium Bamboo Underwear Bikini for Women - Pack of 1
₹399≈ $4.79
#3HEELIUM Bamboo Athletic Crew Socks for Men & Women - 1 Pairs
₹599≈ $7.19
#4Heelium Striped Bamboo Boxers For Men - Pack of 1
₹849≈ $10
#5Heelium Bamboo Tank Top for Women
₹699≈ $8.39
#6Heelium Bamboo Polo T-shirt for Men
₹1,499≈ $18
#7Heelium Bamboo Round Neck T-shirt for Men
₹990≈ $12
#8Heelium Bamboo Bath Towels - Set of 4
₹3,840≈ $46
#9Heelium Bamboo Athletic Socks - 1 Pair
₹479≈ $5.75
#10Heelium Hot & Cold Therapy Socks - 2 Units (Both Legs)
₹3,949≈ $47
≈ $16 USD
Range: ₹299 - ₹3,949
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$2K
Google Ads estimate
Yearly Ad Budget
$23K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| socks | 84K | $1.13 | $74.2K |
| best towels | 6K | $3.76 | $2.7K |
| bamboo socksEasy | 3K | $1.16 | $1.5K |
| best work socksEasy | 540 | - | - |
| womens bamboo underwearEasy | 460 | - | - |
Trustpilot Rating
6 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- Strong revenue performance and growth
- Excellent traffic and growth metrics
- High business quality and trust indicators
Weaknesses
- Marketing efficiency and ROI need improvement
Recommendations
- Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (4)
Similar Stores
View all →Trending Products to Sell
Top trending products across all categories right now, based on Amazon & Google Trends data.
Gaoye Transparent, Clear Blue Light Glasses for Computer & Gaming - Anti UV Ray Lenses, Scratch-Resistant & Comfort Fit
livho High Tech Blue Light Glasses - Advanced Blue Light Blocking Computer Glasses - Screen Fatigue & UV Protection
IBOANN Chic & Comfy Blue Light Glasses for Women - 3-Pack Round Frames, Screen-Ready Style with UV Protection Coating
ANYLUV Blue Light Glasses Men/Women, Blue Light Blocking Glasses, Computer Screen Blocker Eyes Protection Glasses
Frequently Asked Questions About heelium.in
Is heelium.in a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, heelium.in is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is heelium.in safe to buy from? Is it a scam?
heelium.in has a Trustpilot rating of 3.2/5 based on 6 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is S (70/100).
What is heelium.in's EcomScout rating and what does it mean?
heelium.in has an EcomScout rating of S (70/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does heelium.in generate?
heelium.in receives approximately 3.6M visits per year with estimated monthly revenue of $18.0K - $39.1K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does heelium.in use?
We detected 4 Shopify apps on heelium.in, including Klaviyo: Email Marketing & SMS, Tidio Live Chat, Judge.me Product Reviews and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Athleisure and Underwear store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against heelium.in. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Athleisure and Underwear store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.