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Henchman

henchman.eu
66/100
EcomScout

Henchman receives an EcomScout Rating of S (66/100), ranking #4,115 out of 757,294 Shopify stores we track. This Outdoor Gear Sports & Outdoors store attracts 233.5K visits per year with estimated revenue of $114.7K - $248.6K/mo. It offers 10 products at an average price of €366.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$114.7K - $248.6K/mo
Est. Traffic/mo
19.5K
Products
10
Top Market
DE (29%)
Top Channel
social (20%)
Trustpilot
4.7/5 (443)

Store Intelligence Summary

Traffic breakdown: social 20%, organic 20%, paid 16%, direct 5%.

Product pricing: Average price of €366 (range: €65 – €991) — ≈ $399 USD. Positioned in the premium segment.

Ad spend: Estimated $567/mo in paid search ($6.8K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 4.7/5 based on 443 reviews. Excellent reputation — customers rate this store highly.

Top markets: DE (29%), FR (27%), US (17%).

Best-selling product: Henchman Rear Adjustable Leg Tripod Ladder (€329.75). Other top sellers include Henchman Fully Adjustable Tripod Ladder, Henchman Fully Adjustable PRO Tripod Ladder, All Terrain Telescopic Platform (ATTP).

How is the EcomScout Rating calculated? The S grade (66/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Outdoor Gear Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$14.5M/mo
Total Stores
3,985
Avg Revenue
$4K/mo
Top 10% Threshold
$56K/mo

Competition Breakdown

30%
36%
23%
5%
6%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Outdoor Gear market generates $14M/month across 3,985 stores
  • 6% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Outdoor Gear stores earn $56K+/month
  • This store outperforms 94% of Outdoor Gear competitors
  • Low average order value ($0) — consider bundling or upsells
  • 240 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
62.6%
Pages/Visit
1.5
Avg. Time on Site
1m 2s
Avg. Product Price
€366

≈ $399 USD

Range: €65 - €991

Rating Breakdown

Trustpilot90/100
Business Quality80/100
Traffic Growth70/100
Revenue Performance65/100
Marketing Efficiency22/100

Traffic Sources

social20.1%
organic20.1%
paid15.5%
direct5.1%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$567

Google Ads estimate

Yearly Ad Budget

$7K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
henchman5K--
tripod ladderEasy270$0.15$1
safe ladders190$1.41$6

Trustpilot Rating

4.7

443 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇩🇪Germany
29.0%
🇫🇷France
26.8%
🇺🇸United States
16.9%
🇧🇪Belgium
12.0%
🇳🇱Netherlands
11.4%

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (2)

Trending Outdoor Gear Products

Products gaining popularity in Outdoor Gear right now, based on Amazon & Google Trends data.

Camping Tent 2-4 Person, Waterproof Windproof Tent with Rainfly Easy Set up-Portable Dome Tents for Camping…

Camping Tent 2-4 Person, Waterproof Windproof Tent with Rainfly Easy Set up-Portable Dome Tents for Camping…

99
$39.99+113%
FanttikOutdoor Camping Tent 4/6/8/10 Person Instant Cabin Tent Setup in 60 Seconds with Rainfly & Windproof Portable with Carry Bag for Family Camping & Hiking

FanttikOutdoor Camping Tent 4/6/8/10 Person Instant Cabin Tent Setup in 60 Seconds with Rainfly & Windproof Portable with Carry Bag for Family Camping & Hiking

96
$127.99+69%
Men's Ankle High Waterproof Hiking Boots Outdoor Lightweight Shoes Trekking Trails Armadillo

Men's Ankle High Waterproof Hiking Boots Outdoor Lightweight Shoes Trekking Trails Armadillo

89
$46.68+64%
MATEIN Travel Laptop Backpack, Business Anti Theft Slim Sturdy Laptops Backpack Personal Item Bag, Water Resistant College School Computer Bag Gift for Men & Women Fits 15.6 Inch Notebook, Grey

MATEIN Travel Laptop Backpack, Business Anti Theft Slim Sturdy Laptops Backpack Personal Item Bag, Water Resistant College School Computer Bag Gift for Men & Women Fits 15.6 Inch Notebook, Grey

88
$19.79+187%
See all trending Outdoor Gear products

Frequently Asked Questions About Henchman

Is Henchman a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Henchman is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Henchman safe to buy from? Is it a scam?

Henchman has a Trustpilot rating of 4.7/5 based on 443 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (66/100).

What is Henchman's EcomScout rating and what does it mean?

Henchman has an EcomScout rating of S (66/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Henchman generate?

Henchman receives approximately 233.5K visits per year with estimated monthly revenue of $114.7K - $248.6K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Henchman use?

We detected 2 Shopify apps on Henchman, including Trustpilot, Shop.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Outdoor Gear store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Henchman. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Outdoor Gear store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Henchman Shopify store analysis • Outdoor GearSports & Outdoors • Unlikely Dropshipper • Rating: S

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