HILLMAN - Innovative hunting clothing
hillmanhunting.comHILLMAN - Innovative hunting clothing receives an EcomScout Rating of A+ (58/100), ranking #23,301 out of 1,193,851 Shopify stores we track. This Apparel Fashion & Apparel store attracts 223.4K visits per year with estimated revenue of $26.3K - $57.0K/mo. It offers 56 products at an average price of €124.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Product pricing: Average price of €124 (range: €12 – €499) — ≈ $135 USD. Positioned in the premium segment.
Ad spend: Estimated $1/mo in paid search ($12/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 3.7/5 based on 145 reviews. Good standing with customers.
Top markets: US (64%), RO (25%), BG (11%).
Best-selling product: Ultrawarm merino hunting socks [HC] (€29). Other top sellers include Fusion Hunting Pants, Lightweight Hunting Shoes [Breathable Dry-Weather Sneakers], [16μm] Anatomic Merino Beanie.
Apparel Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Apparel market generates $51M/month across 32,395 stores
- •1% are enterprise stores (>$100K/mo) — achievable market
- •89% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Apparel stores earn $10K+/month
- •This store outperforms 84% of Apparel competitors
- •Jackets shows highest opportunity with $1,967 median revenue and medium competition
- •High average order value ($196) suggests premium positioning works well
- •437 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Apparel
Best Selling Products
![Ultrawarm merino hunting socks [HC]](https://cdn.shopify.com/s/files/1/0806/5697/files/ultrawarm-merino-hunting-socks-hchillman-717767.jpg?v=1737292011)
#1Ultrawarm merino hunting socks [HC]
€29≈ $32
#2Fusion Hunting Pants
€159≈ $173
![Lightweight Hunting Shoes [Breathable Dry-Weather Sneakers]](https://cdn.shopify.com/s/files/1/0806/5697/files/lightweight-hunting-shoes-breathable-dry-weather-sneakershillman-934677.jpg?v=1737292003)
#3Lightweight Hunting Shoes [Breathable Dry-Weather Sneakers]
€11.90≈ $13
![[16μm] Anatomic Merino Beanie](https://cdn.shopify.com/s/files/1/0806/5697/files/16mm-anatomic-merino-beaniehillman-484859.png?v=1742386610)
#4[16μm] Anatomic Merino Beanie
€29≈ $32
#5Hunting T-shirt DGT Cotton Long Sleeve
€23≈ $25
#6Hunting Jacket SOFTSHELL ARGO®
€49≈ $53
#7Insulated Hunting Boots Winter Waterproof | Aerogel 2.0
€499≈ $544
#8Hunting Polo Shirt DGT Cotton Short Sleeve
€29≈ $32
#9Waterproof Hunting Boots | DryHunt 2.0
€399≈ $435
#10XPR Silent Hunting Pants | Ranger Green
€89≈ $97
≈ $135 USD
Range: €12 - €499
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$1
Google Ads estimate
Yearly Ad Budget
$12
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| hillman bootsEasy | 90 | - | - |
Trustpilot Rating
145 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- High business quality and trust indicators
Weaknesses
- Marketing efficiency and ROI need improvement
Recommendations
- Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (9)
Loox Photo Reviews4.9
Back in Stock4.9
Pre-Order0Klaviyo: Email Marketing & SMSCountdown Timer
PageFly Landing Page Builder4.9Block
Essential Countdown Timer Bar5.0Similar Stores
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Frequently Asked Questions About HILLMAN - Innovative hunting clothing
Is HILLMAN - Innovative hunting clothing a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, HILLMAN - Innovative hunting clothing is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is HILLMAN - Innovative hunting clothing safe to buy from? Is it a scam?
HILLMAN - Innovative hunting clothing has a Trustpilot rating of 3.7/5 based on 145 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is A+ (58/100).
What is HILLMAN - Innovative hunting clothing's EcomScout rating and what does it mean?
HILLMAN - Innovative hunting clothing has an EcomScout rating of A+ (58/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does HILLMAN - Innovative hunting clothing generate?
HILLMAN - Innovative hunting clothing receives approximately 223.4K visits per year with estimated monthly revenue of $26.3K - $57.0K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does HILLMAN - Innovative hunting clothing use?
We detected 9 Shopify apps on HILLMAN - Innovative hunting clothing, including Shop, Loox Photo Reviews, Back in Stock and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Apparel store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against HILLMAN - Innovative hunting clothing. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Apparel store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.