hirafragrances.com
hirafragrances.comhirafragrances.com receives an EcomScout Rating of S (63/100), ranking #6,790 out of 887,814 Shopify stores we track. This Fragrances Beauty & Personal Care store attracts 2.3M visits per year with estimated revenue of $12.1K - $23.6K/mo. It offers 25 products at an average price of ₹1,011.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: paid 28%, organic 21%, direct 15%, social 15%.
Product pricing: Average price of ₹1,011 (range: ₹799 – ₹1,499) — ≈ $12 USD. Budget-friendly positioning targeting volume sales.
Ad spend: Estimated $21/mo in paid search ($252/yr). Lean ad budget — primarily relying on organic or social channels.
Top markets: IN (92%), US (8%).
Best-selling product: Dive Club - 50ML (₹999). Other top sellers include After Hours - 50ML, Oak & Smoke – 50ML, Off The Grid - 50ML.
Fragrances Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Fragrances market generates $10M/month across 2,018 stores
- •11% are enterprise stores (>$100K/mo) — achievable market
- •Top 10% of Fragrances stores earn $110K+/month
- •This store outperforms 95% of Fragrances competitors
- •Low average order value ($0) — consider bundling or upsells
- •219 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Fragrances
Best Selling Products
#1Dive Club - 50ML
₹999≈ $12
#2After Hours - 50ML
₹999≈ $12
#3Oak & Smoke – 50ML
₹999≈ $12
#4Off The Grid - 50ML
₹999≈ $12
#5Spoiled Sweet - 50ML
₹999≈ $12
#6Red Flag - 50ML
₹999≈ $12
#7Love Letters - 50ML
₹999≈ $12
#8Wine Tastings - 50ML
₹999≈ $12
#9Silk Robe - 50ML
₹999≈ $12
#10Love Potions for Him - 4 X 10ML
₹879≈ $11
≈ $12 USD
Range: ₹799 - ₹1,499
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$21
Google Ads estimate
Yearly Ad Budget
$252
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| fragranced | 220 | - | - |
| chat perche | 44 | - | - |
| noelle perfumeEasy | 12 | - | - |
Top Countries
Analysis
Strengths
- Strong revenue performance and growth
- Excellent traffic and growth metrics
- High business quality and trust indicators
Weaknesses
- Trustpilot rating and review volume need improvement
- Marketing efficiency and ROI need improvement
Recommendations
- Encourage customer reviews, respond to feedback, and improve customer service
- Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
Shopify Theme
Tech Stack & Apps
Browse All Apps →Similar Stores
View all →Trending Fragrances Products
Products gaining popularity in Fragrances right now, based on Amazon & Google Trends data.
eos Cashmere Body Mist, Vanilla Musk & Cozy Caramel, Hair Mist and Body Spray for Women, Moisturizing Formula with Hyaluronic Acid, Vegan, Cruelty-Free, 6 fl oz
Nautica Voyage Eau De Toilette, Cologne and Fragrance For Men, Fresh, Romantic, Fruity Scent Woody, Aquatic Notes of Apple, Water Lotus, Cedarwood, and Musk Ideal Day Wear, Long Lasting 3.3Fl oz
Bodycology Long-Lasting Fragrance Body Mist, Cherry Blossom, 8 fl oz
Bellavita Luxury Honey Oud Eau de Parfum | 100 ml (3.4 fl.oz.) | Perfume for Men and Women | Sweet Honey, Bergamot, Oud, and Amber Notes | Women's Day Special
Frequently Asked Questions About hirafragrances.com
Is hirafragrances.com a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, hirafragrances.com is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is hirafragrances.com safe to buy from? Is it a scam?
We don't have Trustpilot review data for hirafragrances.com. However, our EcomScout rating is S (63/100).Always check for secure payment options, return policies, and customer reviews before purchasing.
What is hirafragrances.com's EcomScout rating and what does it mean?
hirafragrances.com has an EcomScout rating of S (63/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does hirafragrances.com generate?
hirafragrances.com receives approximately 2.3M visits per year with estimated monthly revenue of $12.1K - $23.6K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does hirafragrances.com use?
We detected 8 Shopify apps on hirafragrances.com, including Pre-Order, Judge.me Product Reviews, Frequently Bought Together and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Fragrances store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against hirafragrances.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Fragrances store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.