Hobbii
hobbii.co.ukHobbii receives an EcomScout Rating of S (75/100), ranking #503 out of 481,767 Shopify stores we track. This Craft Supplies Toys & Hobbies store attracts 2.5M visits per year with estimated revenue of $139.5K - $325.5K/mo..
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: direct 18%, referral 4%.
Ad spend: Estimated $188/mo in paid search ($2.3K/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 4.8/5 based on 11,755 reviews. Excellent reputation — customers rate this store highly.
Top markets: GB (93%), VN (2%), US (1%).
Craft Supplies Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Craft Supplies market generates $0M/month across 187 stores
- •3% are enterprise stores (>$100K/mo) — achievable market
- •83% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Craft Supplies stores earn $24K+/month
- •This store outperforms 94% of Craft Supplies competitors
- •Low average order value ($0) — consider bundling or upsells
Top Apps in Craft Supplies
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$188
Google Ads estimate
Yearly Ad Budget
$2K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| magic loop crochetEasy | 1K | $0.13 | - |
| yarn for saleEasy | 320 | $0.60 | $40 |
| uk yarn | 180 | - | - |
| knitting needle conversionEasy | 90 | $0.22 | $1 |
| hemp yarn crochetEasy | 80 | - | - |
Trustpilot Rating
11,755 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- Excellent traffic and growth metrics
- High business quality and trust indicators
- Excellent Trustpilot rating and review volume
Weaknesses
- Product catalog quality is poor
- Marketing efficiency and ROI need improvement
Recommendations
- Enhance product descriptions, add more images, and expand catalog
- Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
Shopify Theme
Tech Stack & Apps
Browse All Apps →
Trustpilot
CommunitySimilar Stores
View all →Frequently Asked Questions About Hobbii
Is Hobbii a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Hobbii is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Hobbii safe to buy from? Is it a scam?
Hobbii has a Trustpilot rating of 4.8/5 based on 11,755 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (75/100).
What is Hobbii's EcomScout rating and what does it mean?
Hobbii has an EcomScout rating of S (75/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does Hobbii generate?
Hobbii receives approximately 2.5M visits per year with estimated monthly revenue of $139.5K - $325.5K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Hobbii use?
We detected 8 Shopify apps on Hobbii, including Klaviyo: Email Marketing & SMS, Shop, Trustpilot and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Craft Supplies store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Hobbii. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Craft Supplies store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.