Home & Roost
homeandroost.co.ukHome & Roost receives an EcomScout Rating of S (70/100), ranking #1,084 out of 349,512 Shopify stores we track. This Pet Supplies Pets store attracts 625.3K visits per year with estimated revenue of $58.8K - $114.3K/mo. It offers 396 products at an average price of $48.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: direct 9%, referral 5%.
Product pricing: Average price of $48 (range: $2 – $300). Mid-range pricing strategy.
Ad spend: Estimated $217/mo in paid search ($2.6K/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 4.8/5 based on 11,823 reviews. Excellent reputation — customers rate this store highly.
Top markets: GB (44%), US (22%), IN (6%).
Best-selling product: Wild Garden Bird Table Anchoring Pegs | Pack of 4 ($6.99). Other top sellers include Sleepy Paws Self-Heating Pet Pad For Cats & Dogs, Kingston Predator Proof Hedgehog House and Hibernation Shelter, The Sandhurst 5ft Double Rabbit Hutch.
Pet Supplies Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Pet Supplies market generates $11M/month across 1,950 stores
- •9% are enterprise stores (>$100K/mo) — achievable market
- •Top 10% of Pet Supplies stores earn $93K+/month
- •This store outperforms 94% of Pet Supplies competitors
- •Low average order value ($0) — consider bundling or upsells
- •185 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Pet Supplies
Best Selling Products
#1Kensington Floor Shield - Vinyl Hutch Floor Protection
$15
#2Wild Garden Bird Table Anchoring Pegs | Pack of 4
$6.99
#3Sleepy Paws Self-Heating Pet Pad For Cats & Dogs
$12.99
#4Kingston Predator Proof Hedgehog House and Hibernation Shelter
$30.95
#5The Sandhurst 5ft Double Rabbit Hutch
$159.95
#6Home & Roost Bird Seed 2.5kg - 20kg
$3.99
#7Brambles Crunchy Hedgehog Food | 3 Sizes Available
$9.29
#8Timbac Wildlife & Pet-Safe Wood Stain
$6.99
#9Spike's Hedgehog Food and Water Bowl
$2.99
#10Whitstable Outdoor Cat House Shelter with Thermal Barrier Curtain and Look Out Window
$61.95
Range: $2 - $300
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$217
Google Ads estimate
Yearly Ad Budget
$3K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| rabbit run | 3K | $0.20 | $2 |
| rabbit hutchesEasy | 480 | $0.30 | $304 |
| rabbit hutch with runEasy | 44 | - | - |
| rabbit hutch and runEasy | 44 | - | - |
Trustpilot Rating
11,823 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- Excellent traffic and growth metrics
- High business quality and trust indicators
- Excellent Trustpilot rating and review volume
Shopify Theme
Tech Stack & Apps
Browse All Apps →Similar Stores
View all →Trending Pet Supplies Products
Products gaining popularity in Pet Supplies right now, based on Amazon & Google Trends data.

Zeaxuie 9 Pack Luxury Puppy Toys for Teething Small Dogs, Puppy Chew Toys with Cute Squeaky Dog Toys, Ball and More Rope Dog Chew Toys

Purina Fancy Feast Gravy Lovers Poultry and Beef Grilled Gourmet Wet Cat Food Variety Pack - (Pack of 30) 3 oz. Cans

Vceoa 17.5x11x11 Inches Cat, Dog Carrier for Pets Up to 16 Lbs, Soft-Sided Cat Bag Animal Carriers Travel Puppy Carry As a Toy of Fabric Pet Home

Best Pet Supplies Interactive Squeaky Dog Chew Toy, Ideal Dog Toys for Chewers, Small, Medium & Large Dogs, and Fetch Lovers - Crinkle Duck (Yellow), Large
Frequently Asked Questions About Home & Roost
Is Home & Roost a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Home & Roost is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Home & Roost safe to buy from? Is it a scam?
Home & Roost has a Trustpilot rating of 4.8/5 based on 11,823 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (70/100).
What is Home & Roost's EcomScout rating and what does it mean?
Home & Roost has an EcomScout rating of S (70/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does Home & Roost generate?
Home & Roost receives approximately 625.3K visits per year with estimated monthly revenue of $58.8K - $114.3K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Home & Roost use?
We detected 9 Shopify apps on Home & Roost, including Shop, Trustpilot, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Pet Supplies store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Home & Roost. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Pet Supplies store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.
